Façonnons ensemble un avenir durable
Edilians (imerys-toiture.com) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Energy & Utilities brands, Real Estate brands, Manufacturing brands, in the 40th percentile of 8000 Energy & Utilities brands.
Edilians is a French company, founded in 2003 and headquartered in Dardilly, that designs and supplies roofing solutions made from terracotta tiles and solar products. The company combines traditional expertise in clay tile manufacturing with photovoltaic and solar innovations to support energy renovation of buildings. Its offerings target construction professionals, roofers, artisans, and private individuals involved in building, renovation, and solar installation projects. Edilians positions itself as a French leader in roofing, bridging heritage terracotta craftsmanship with modern solar technology.
| Brand Name | Edilians |
|---|---|
| Domain | imerys-toiture.com |
| Industry | Energy & Utilities, Real Estate |
| Founded | 2003 |
| Headquarters | Dardilly |
| Parent Company / Owner | Imerys |
| Main Competitors | Terreal (74/100), Monier (BMI Group) (78/100), Koramic (Wienerberger) (87/100), Creaton (77/100), Tuiles Lambert, SAFT (Panosol/solar roofing competitors) (74/100) |
Moz Domain Authority 35/100 vs category average 39 / leader 92 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Découvrez les produits de couverture Edilians. Tuiles en terre cuite et solaires haute qualité, projets de rénovation énergétique et photovoltaïque." (Meta description: 20 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Social footprint: verified profiles on LinkedIn, YouTube, Facebook, Instagram; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Edilians?", Claude could identify the brand as of October 2026. Edilians is a French manufacturer of clay and concrete roof tiles, formerly known as Imerys Toiture before being rebranded and spun off from the Imerys group; it's a major player in the roofing materials market in France and Europe. Best known for Clay roof tiles and roofing solutions in France.
When asked "Best brands similar to Edilians?", Claude would recommend Edilians as of October 2026. It's one of the leading roof tile brands in France, so I'd mention it if someone asked about top roofing material manufacturers, though it's a building materials company rather than an Energy & Utilities company.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Edilians's main competitors in Energy & Utilities: Terreal (74/100), Monier (BMI Group) (78/100), Koramic (Wienerberger) (87/100), Creaton (77/100), SAFT (Panosol/solar roofing competitors) (74/100).
Sources: Brand Analyzer scan
Edilians has limited AI-search visibility, scoring 39/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 44, recommendation 61). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Edilians official site
Edilians was founded in 2003. Edilians operates in the Energy & Utilities category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Edilians is headquartered in Dardilly. Edilians operates in the Energy & Utilities category.
Sources: Wikidata
Edilians offers terracotta roofing tiles and solar/photovoltaic roofing products. Its product range is designed to support building construction, roof renovation, and energy transition projects, combining traditional clay tile roofing materials with solar energy solutions for integration into residential and professional building projects.
Sources: Edilians official site
Edilians scores 61/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Energy & Utilities options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Edilians official site
Edilians is a French manufacturer of roofing products, specializing in terracotta tiles and solar roofing solutions. Founded in 2003 and headquartered in Dardilly, France, the company operates within the construction materials sector, serving building professionals and private individuals engaged in renovation and energy transition projects.
Sources: Edilians official site
Edilians designs and supplies roofing materials, primarily terracotta tiles and solar/photovoltaic roofing products. The company supports energy renovation projects for buildings by providing roofing solutions that combine traditional clay tile craftsmanship with solar technology integration, serving both new construction and renovation markets.
Sources: Edilians official site
Edilians can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Edilians official site
Edilians' products are used by construction professionals, roofers, artisans, and private individuals involved in building construction, energy renovation, and solar installation projects. The target audience includes both trade professionals who install roofing systems and homeowners pursuing energy efficiency upgrades or solar panel installations.
Sources: Edilians official site
Edilians is known for its terracotta roofing tiles, a product category rooted in traditional French building materials, as well as for integrating solar and photovoltaic technology into roofing solutions. The company is recognized as a French leader in the roofing sector, combining historical expertise in clay tile production with innovation in energy-efficient and solar roofing systems.
Sources: Edilians official site
Edilians scores 39/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Edilians has a weak AI-visibility profile at 39/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (61/100) and its weakest is visibility (23/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 35/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Edilians from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Edilians: IEA Bioenergy (74/100), International Council of Chemical Associations (ICCA) (74/100), IMI Hydronic Engineering (74/100), Imperial Industries (74/100).
A step up - brands to learn from: ZeroNorth (81/100), The York Water Company (81/100).
Category leader: Electrek (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.