Institut Thomas More Brand Score: 78/100 - Brand-Ready tier

Laboratoire d'idées pour l'Europe

Institut Thomas More (institut-thomas-more.org) scores 78 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, Government brands, Media & Entertainment brands, in the 58th percentile of 11526 Non-profit brands.

AI Snapshot

Institut Thomas More is a Franco-Belgian think tank founded in 2004 and headquartered in Paris. It operates as a network-based laboratory of ideas, expertise center, and influence relay, bringing together political figures, business leaders, experts, and civil society representatives. The institute produces reports, analyses, and organizes conferences to inform public debate on European and international issues spanning geopolitics, economics, and institutional policy. It is led by CEO Jean-Thomas Lesueur.

Key facts about Institut Thomas More
Brand NameInstitut Thomas More
Domaininstitut-thomas-more.org
IndustryNon-profit, Government
Founded2004
HeadquartersParis
CEOJean-Thomas Lesueur
Main CompetitorsInstitut Montaigne (63/100), Ifri (French Institute of International Relations) (78/100), Fondation pour la recherche stratégique (69/100), Bruegel (81/100), Terra Nova (86/100), Fondapol (85/100), Chatham House (87/100), Carnegie Europe (74/100)

Evidence

Moz Domain Authority 50/100 vs category average 50 / leader 97 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #1,194,269 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "L’Institut Thomas More est la fois un laboratoire de solutions innovantes, un centre d’expertise et un relais d’influence. Organisé en réseau, il réunit et fait travailler ensemble…" (Meta description: 42 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is FR-only, limiting citation in English-language AI answers.

Detected tech stack: Apache, WordPress, Ghost.

Social footprint: verified profiles on X (Twitter), LinkedIn, YouTube, Instagram; no detected presence on Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Institut Thomas More?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Institut Thomas More?", Claude could identify the brand as of October 2026. Institut Thomas More is a Franco-Belgian think tank based in Paris and Brussels that focuses on European public policy, producing research and analysis on economic, industrial, and geopolitical issues affecting the European Union. Best known for Independent policy research and advocacy on European integration and industrial/economic strategy.

When asked "Best brands similar to Institut Thomas More?", Claude would recommend Institut Thomas More as of October 2026. It's a legitimate and moderately well-known European think tank, so I'd mention it if someone asked about policy institutes working on EU affairs.

People Also Ask About Institut Thomas More

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Institut Thomas More's main competitors?

Institut Thomas More's main competitors in Non-profit: Institut Montaigne (63/100), Ifri (French Institute of International Relations) (78/100), Fondation pour la recherche stratégique (69/100), Bruegel (81/100), Terra Nova (86/100).

Sources: Brand Analyzer scan

What is Institut Thomas More?

Institut Thomas More is a Franco-Belgian think tank founded in 2004 and headquartered in Paris. It functions as a network organization combining a laboratory of innovative solutions, a center of expertise, and a relay of influence on European and international affairs. It brings together political figures, business leaders, experts, and civil society representatives to work collectively on major policy issues.

Sources: Institut Thomas More official site

When was Institut Thomas More founded?

Institut Thomas More was founded in 2004. Institut Thomas More operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is Institut Thomas More headquartered?

Institut Thomas More is headquartered in Paris. Institut Thomas More operates in the Non-profit category.

Sources: Wikidata

Does ChatGPT recommend Institut Thomas More?

Institut Thomas More scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Institut Thomas More official site

What products or services does Institut Thomas More offer?

Institut Thomas More offers research reports, policy analyses, and expert studies on European and international issues including geopolitics, economics, ecology, and institutional affairs. It also organizes conferences and convenes networks of experts, political figures, and business leaders to discuss and develop policy solutions.

Sources: Institut Thomas More official site

How can Institut Thomas More improve its AI discoverability?

Institut Thomas More can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Institut Thomas More official site

What is Institut Thomas More known for?

Institut Thomas More is known for its role as an independent Franco-Belgian think tank that connects political decision-makers, business leaders, experts, and civil society representatives to address European and international policy challenges. It is recognized for its network-based approach to producing reports and analyses intended to influence European public policy debates.

Sources: Institut Thomas More official site

Who uses Institut Thomas More?

Institut Thomas More's work is used by political decision-makers, business executives, researchers, experts, and engaged citizens interested in European, economic, and societal issues. Its network model also involves civil society representatives who contribute to and consult its research and policy proposals.

Sources: Institut Thomas More official site

Recommendations

AI visibility

Institut Thomas More scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Institut Thomas More has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (63/100) and its weakest is visibility (15/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,194,269 (Tranco) and a Moz Domain Authority of 50/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Institut Thomas More from memory (October 2026) - a sign these signals are paying off.

Visibility - 15/100

Trust - 63/100

Recommendation likelihood - 45/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Institut Thomas More: InfoMigrants (78/100), Indian Gaming Association (78/100), Interferry (78/100), International Aluminium Institute (78/100).

A step up - brands to learn from: Youth Villages (81/100), Youth Ki Awaaz (81/100).

Category leader: Change.org (97/100).

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