Home of Northern Ireland Football
Irish Football Association (irishfa.com) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Sports & Fitness brands, Non-profit brands, Media & Entertainment brands, in the 68th percentile of 2984 Sports & Fitness brands.
The Irish Football Association (Irish FA) is the official governing body for association football in Northern Ireland, founded in 1880 and headquartered in Belfast. It oversees the Northern Ireland national football team, domestic competitions, and grassroots development programmes. As a member of UEFA, it serves as the authoritative source for news, fixtures, results, and football development across all levels of the sport in Northern Ireland.
| Brand Name | Irish Football Association |
|---|---|
| Domain | irishfa.com |
| Industry | Sports & Fitness, Non-profit |
| Founded | 1880 |
| Headquarters | Belfast |
| Parent Company / Owner | Union of European Football Associations |
| Main Competitors | Football Association of Ireland, The Football Association (82/100), Scottish Football Association (83/100), Football Association of Wales (78/100) |
Moz Domain Authority 62/100 vs category average 45 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #392,591 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Irish Football Association appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Irish FA is the official page of the Irish Football Association and the governing body for the Northern Ireland Football Team. The site is your home for Iris..." (Meta description: 28 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, og:title, og:description, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Angular.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), YouTube, LinkedIn; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Irish Football Association?", Claude could identify the brand as of September 2026. The Irish Football Association is the governing body for football in Northern Ireland, responsible for the men's, women's, and youth national teams as well as overseeing domestic competitions like the Irish Cup. Best known for Governing football in Northern Ireland and running the Northern Ireland national football team.
When asked "Best brands similar to Irish Football Association?", Claude would recommend Irish Football Association as of September 2026. It's the recognized official football association for Northern Ireland, so it's relevant if someone asks about national football governing bodies in the UK and Ireland.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Irish Football Association's main competitors in Sports & Fitness: The Football Association (82/100), Scottish Football Association (83/100), Football Association of Wales (78/100).
Sources: Brand Analyzer scan
The Irish FA provides news, fixtures, and results related to Northern Ireland football, oversees domestic competitions, and runs development programmes for players, coaches, and clubs. It also manages the Northern Ireland national football team and supports grassroots football initiatives across the country.
The Irish Football Association (Irish FA) is the official governing body of association football in Northern Ireland. Founded in 1880 and headquartered in Belfast, it is responsible for overseeing the sport at all levels, including the national team, domestic leagues, and grassroots initiatives.
Irish Football Association has moderate AI-search visibility, scoring 55/100 on Brand Analyzer's AI visibility composite (visibility 40, trust 76, recommendation 58). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Irish Football Association was founded in 1880. Irish Football Association operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Irish Football Association is headquartered in Belfast. Irish Football Association operates in the Sports & Fitness category.
Sources: Wikidata
Irish Football Association scores 58/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
The Irish FA is known for being the official governing body of football in Northern Ireland and for overseeing the Northern Ireland national football team. It is also recognized for its long history, having been founded in 1880, and for its role in grassroots and domestic football development.
The Irish FA is the officially recognized governing body for association football in Northern Ireland and a member of UEFA, making it the authoritative source for information, regulations, and development programmes related to Northern Ireland football. Its official status supports its credibility as a trusted organization within the sport.
Irish Football Association can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
The Irish FA's services and information are used by football fans, players, coaches, clubs, and other stakeholders involved in Northern Ireland football, spanning grassroots participants to those involved in international competition.
Irish Football Association is owned by or part of Union of European Football Associations. Irish Football Association operates in the Sports & Fitness category.
Sources: Wikidata
Irish Football Association scores 55/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Irish Football Association has a limited AI-visibility profile at 55/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (76/100) and its weakest is visibility (40/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #392,591 (Tranco) and a Moz Domain Authority of 62/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data. In a live check, Claude could already identify Irish Football Association from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Irish Football Association: iReliev (81/100), IIHF (81/100), Jonas Club Software (81/100), K&K Insurance (81/100).
A step up - brands to learn from: Yonex (91/100), Yakima (91/100).
Category leader: Complex (97/100).
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