La REcyclerie Brand Score: 74/100 - Brand-Ready tier

Réduire, Réutiliser, Recycler

La REcyclerie (larecyclerie.com) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, Education brands, Food & Beverage brands, in the 46th percentile of 26008 Non-profit brands.

AI Snapshot

La REcyclerie is a French non-profit third-place venue located in a refurbished former Petite Ceinture railway station. It combines a restaurant, cultural programming, and collaborative community initiatives to promote eco-responsible values through playful, positive education based on the "3 R" principle: Reduce, Reuse, Recycle. The venue targets urban residents, families, and younger generations interested in sustainable living and alternative community spaces, offering hands-on activities, DIY workshops, and social events centered on environmental awareness.

Key facts about La REcyclerie
Brand NameLa REcyclerie
Domainlarecyclerie.com
IndustryNon-profit, Education
Founded2021
HeadquartersReims
Main CompetitorsGround Control, Les Grands Voisins (71/100), La Friche la Belle de Mai (81/100), Repair Café, Le 6b

Evidence

Ranked #902,863 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "∗ LE PROJET EN DEUX MOTS ∗ Implantée au sein d’une ancienne gare de la Petite Ceinture réhabilitée en lieu de vie, la REcyclerie a pour ambition de sensibiliser le public aux valeu…" (Meta description: 49 words. OG description present but brief) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is FR-only, limiting citation in English-language AI answers.

Detected tech stack: Apache, WordPress, Ghost.

Social footprint: verified profiles on LinkedIn, Facebook, Instagram, GitHub; no detected presence on X (Twitter), YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

People Also Ask About La REcyclerie

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are La REcyclerie's main competitors?

La REcyclerie's main competitors in Non-profit: Les Grands Voisins (71/100), La Friche la Belle de Mai (81/100).

Sources: Brand Analyzer scan

When was La REcyclerie founded?

La REcyclerie was founded in 2021. La REcyclerie operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is La REcyclerie headquartered?

La REcyclerie is headquartered in Reims. La REcyclerie operates in the Non-profit category.

Sources: Wikidata

Does ChatGPT recommend La REcyclerie?

La REcyclerie scores 51/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.

Sources: La REcyclerie official site

What products or services does La REcyclerie offer?

La REcyclerie offers a restaurant, educational workshops on DIY and recycling, cultural and community events, and collaborative projects aimed at promoting eco-responsible practices.

Sources: La REcyclerie official site

What is La REcyclerie?

La REcyclerie is a French non-profit third-place (tiers-lieu) located in a former railway station of the Petite Ceinture line, combining food service, cultural events, and eco-education activities.

Sources: La REcyclerie official site

What does La REcyclerie do?

La REcyclerie organizes activities, workshops, and events that raise public awareness about eco-responsible living, based on the principles of Reduce, Reuse, and Recycle. It also runs a restaurant and hosts collaborative, community-driven initiatives within its renovated railway station space.

Sources: La REcyclerie official site

How can La REcyclerie improve its AI discoverability?

La REcyclerie can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: La REcyclerie official site

What is La REcyclerie known for?

La REcyclerie is known for repurposing a historic Petite Ceinture railway station into a community hub that blends dining, culture, and environmental education, making sustainability engaging and accessible to the public.

Sources: La REcyclerie official site

Who uses La REcyclerie?

La REcyclerie attracts urban residents, families, and younger generations interested in ecology, alternative lifestyles, and community-based learning about sustainability.

Sources: La REcyclerie official site

Recommendations

AI visibility

La REcyclerie scores 30/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

La REcyclerie has a weak AI-visibility profile at 30/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (51/100) and its weakest is trust (17/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #902,863 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages.

Visibility - 26/100

Trust - 17/100

Recommendation likelihood - 51/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to La REcyclerie: L'Arche USA (74/100), Language and Learning Foundation (LLF) (74/100), Ville de La Rochelle (74/100), Lastekaitse Liit (74/100).

A step up - brands to learn from: ZNetwork (81/100), ZLTO (81/100).

Category leader: Change.org (97/100).

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