東京がひとつになる日。
Marathon (marathon.tokyo) earns a Brand Analyzer score of 77 out of 100, placing it in the Brand-Ready tier among Sports & Fitness brands, Media & Entertainment brands. Among 1353 Sports & Fitness brands analyzed, Marathon ranks in the 55th percentile (category average 75, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 98/100, Digital Presence 92/100, Visual Identity 96/100, Messaging Clarity 75/100, Trust Foundation 69/100, AI Discoverability 41/100, Brand Authority 66/100.
Marathon (marathon.tokyo) is the official website for the Tokyo Marathon, a long-distance running event with an official distance of 42.195 km. The site provides course maps and entry information for the event, referred to in its 2027 edition as '東京がひとつになる日' (The Day Tokyo Becomes One). The Tokyo Marathon is positioned as one of the world's leading city marathons, bringing together elite athletes, citizen runners, volunteers, and charity participants in a large-scale urban sporting event.
| Brand Name | Marathon |
|---|---|
| Domain | marathon.tokyo |
| Industry | Sports & Fitness, Media & Entertainment |
| Main Competitors | New York City Marathon, Boston Marathon, London Marathon, Chicago Marathon, Berlin Marathon |
Moz Domain Authority 57/100 vs category average 43 / leader 93 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #180,506 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Marathon has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "「東京がひとつになる日。」東京マラソン2027の大会公式ウェブサイトです。コースマップ、エントリー情報などご確認いただけます。" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is JA-only, limiting citation in English-language AI answers.
Detected tech stack: Apache.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Marathon scores 44/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Marathon has a limited AI-visibility profile at 44/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (62/100) and its weakest is trust (22/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #180,506 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check (August 2026), Claude could not identify Marathon from memory, confirming the gaps above.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is Marathon?", Claude could not identify the brand as of August 2026. I don't recognize a specific company called "Marathon" at marathon.tokyo, likely because it's a small, niche, or new business with limited web presence in my training data.
When asked "Best brands similar to Marathon?", Claude would not surface Marathon as of August 2026. I can't recommend a company I don't have verified information about, since doing so risks giving inaccurate details.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Marathon's main competitors include New York City Marathon, Boston Marathon, London Marathon, Chicago Marathon, Berlin Marathon. These companies compete in the Sports & Fitness space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
Popular alternatives to Marathon include New York City Marathon, Boston Marathon, London Marathon, Chicago Marathon, Berlin Marathon. Each is an established option in the Sports & Fitness space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
Marathon has limited AI-search visibility, scoring 44/100 on Brand Analyzer's AI visibility composite (visibility 62, trust 22, recommendation 38). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Marathon official site
Marathon and New York City Marathon are competitors in Sports & Fitness. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Marathon scores 38/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Marathon official site
Marathon (marathon.tokyo) is the official website of the Tokyo Marathon, a long-distance running event held over the official marathon distance of 42.195 km. The site serves as the central platform for the event, currently promoting the Tokyo Marathon 2027 under the theme '東京がひとつになる日' (The Day Tokyo Becomes One).
Sources: Marathon official site
Marathon can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Marathon official site
The website offers official Tokyo Marathon information including course maps, entry (registration) information, and details relevant to runners, volunteers, and charity participants involved in the event.
Sources: Marathon official site
The website provides official information about the Tokyo Marathon, including course maps and entry information for runners. It serves as the central platform through which the event communicates details to participants, volunteers, and the public.
Sources: Marathon official site
The website is used by runners aiming to participate in the marathon, volunteers who support the event, charity participants, and members of the general public or fans interested in the Tokyo Marathon.
Sources: Marathon official site
The Tokyo Marathon is known for being one of the world's leading city marathons, an official 42.195 km race that brings together top athletes and citizen runners in a large-scale event that engages the entire city of Tokyo.
Sources: Marathon official site
Ranked closest to Marathon: Life University (77/100), LeoVegas (77/100), MPL (77/100), EZ Inflatables (77/100).
A step up - brands to learn from: Yogamatters (81/100), World Aquatics (81/100).
Category leader: Complex (97/100).