MAX Brand Score: 86/100 — Strong Brand tier

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MAX (max.ru) earns a Brand Analyzer score of 86 out of 100, placing it in the Strong Brand tier among Technology brands, Telecommunications brands. Among 9375 Technology brands analyzed, MAX ranks in the 97th percentile (category average 68, leader 97). The score combines seven dimensions — name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority — into a single objective benchmark. Dimension scores: Name Quality 80/100, Digital Presence 100/100, Visual Identity 97/100, Messaging Clarity 95/100, Trust Foundation 90/100, AI Discoverability 61/100, Brand Authority 73/100.

Score breakdown — 7 dimensions

AI visibility

MAX scores 55/100 for AI visibility — how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Visibility — 50/100

Trust — 44/100

Recommendation likelihood — 76/100

Recommendations

Peer brands: Accenture (97/100), Atom (97/100), Docker (97/100), HP (97/100), Logitech (97/100).