Providing Help and Hope
Muscular Dystrophy Association (MDA) (mda.org) scores 84 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Healthcare brands, Non-profit brands, in the 87th percentile of 6571 Healthcare brands.
The Muscular Dystrophy Association (MDA) is a U.S.-based nonprofit organization focused on individuals and families affected by muscular dystrophy, ALS, and over 300 other neuromuscular diseases. It funds research, operates a nationwide network of care centers, and advocates for policies benefiting the neuromuscular disease community. MDA aims to empower affected individuals to live longer, more independent lives through scientific progress, clinical care, and community support.
| Brand Name | Muscular Dystrophy Association (MDA) |
|---|---|
| Domain | mda.org |
| Industry | Healthcare, Non-profit |
| Founded | 1991 |
| Main Competitors | ALS Association, Parent Project Muscular Dystrophy, Cure SMA, Myotonic Dystrophy Foundation, Jain Foundation |
Moz Domain Authority 76/100 vs category average 40 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #83,307 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Muscular Dystrophy Association (MDA) has been at the center of progress for people living with muscular dystrophy, ALS, and over 300 other neuromuscular conditions for 75 years." (Meta description: 27 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, Drupal.
Social footprint: verified profiles on Facebook, LinkedIn, X (Twitter), Instagram, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Muscular Dystrophy Association (MDA)?", Claude could identify the brand as of September 2026. The Muscular Dystrophy Association is a US nonprofit that funds research into neuromuscular diseases like muscular dystrophy, ALS, and spinal muscular atrophy, while also providing care services, support programs, and a network of care centers for patients and families. Best known for Its annual Muscular Dystrophy Association Telethon (historically hosted by Jerry Lewis) and its long-running fundraising and research funding for neuromuscular .
When asked "Best brands similar to Muscular Dystrophy Association (MDA)?", Claude would recommend Muscular Dystrophy Association (MDA) as of September 2026. It's one of the most established and widely recognized nonprofits dedicated to neuromuscular disease research and patient support, so it would naturally come up alongside similar health advocacy organizations.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Muscular Dystrophy Association (MDA) has limited AI-search visibility, scoring 39/100 on Brand Analyzer's AI visibility composite (visibility 27, trust 37, recommendation 63). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Muscular Dystrophy Association (MDA) was founded in 1991. Muscular Dystrophy Association (MDA) operates in the Healthcare category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Muscular Dystrophy Association (MDA) scores 63/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
The Muscular Dystrophy Association (MDA) is a nonprofit healthcare organization dedicated to supporting individuals and families affected by muscular dystrophy, ALS, and over 300 other neuromuscular diseases. It has operated for 75 years, providing research funding, care services, and advocacy for this community.
Muscular Dystrophy Association (MDA) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
MDA offers research funding to accelerate treatments for neuromuscular diseases, access to a nationwide network of care centers for diagnosis and treatment, advocacy efforts on behalf of affected individuals, and community support resources for families living with muscular dystrophy, ALS, and other neuromuscular conditions.
MDA is known for its long-standing role-75 years-as a leading nonprofit supporting research, care, and advocacy for people with muscular dystrophy, ALS, and other neuromuscular diseases. It is particularly recognized for its nationwide network of care centers and its funding of scientific research into these conditions.
MDA serves individuals and families living with muscular dystrophy, ALS, and other neuromuscular diseases, along with healthcare providers and researchers who work in this field. Donors who support the organization's research and care initiatives also engage with MDA.
Muscular Dystrophy Association (MDA) scores 39/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Muscular Dystrophy Association (MDA) has a weak AI-visibility profile at 39/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (63/100) and its weakest is visibility (27/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #83,307 (Tranco) and a Moz Domain Authority of 76/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Muscular Dystrophy Association (MDA) from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Muscular Dystrophy Association (MDA): McKinney (84/100), Mayo Clinic (84/100), Medela (84/100), MediGence (84/100).
A step up - brands to learn from: Zoetis (91/100), theSkimm (91/100).
Category leader: Booksy (96/100).
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