Le paranormal, nous l'étudions
Institut Métapsychique International (metapsychique.org) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Education brands, Non-profit brands, in the 44th percentile of 16556 Education brands.
Institut Métapsychique International (IMI) is a French non-profit research organization founded in 1919 and headquartered in Paris. It is dedicated to the rigorous scientific study of so-called paranormal phenomena such as telepathy, clairvoyance, precognition, and psychokinesis. As one of the earliest institutions of its kind, IMI maintains a stance free from religious or philosophical bias, positioning itself as a rational middle ground between uncritical belief and excessive skepticism. Its audience includes researchers, students, official institutions, and an informed general public interested in scientific approaches to paranormal claims.
| Brand Name | Institut Métapsychique International |
|---|---|
| Domain | metapsychique.org |
| Industry | Education, Non-profit |
| Founded | 1919 |
| Headquarters | Paris |
| Main Competitors | Society for Psychical Research (73/100), Rhine Research Center, Parapsychological Association (73/100), Society for Scientific Exploration (77/100) |
Moz Domain Authority 45/100 vs category average 48 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #2,304,096 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Institut Métapsychique International has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Accueil - Institut Métapsychique International | Le paranormal, nous n" (Meta description: 10 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: PHP, Apache, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), Instagram, YouTube; no detected presence on Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Institut Métapsychique International?", Claude could identify the brand as of October 2026. The Institut Métapsychique International is a Paris-based research organization founded in 1919 dedicated to the scientific study of parapsychological phenomena, such as telepathy, mediumship, and other so-called psychic or paranormal events. It has historically been associated w Best known for Early 20th-century scientific research into paranormal and psychic phenomena in France.
When asked "Best brands similar to Institut Métapsychique International?", Claude would recommend Institut Métapsychique International as of October 2026. It's one of the oldest and most historically notable institutions dedicated to parapsychology research, so it would come up naturally in a discussion of organizations studying psychic phenomena.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Institut Métapsychique International's main competitors in Education: Society for Psychical Research (73/100), Parapsychological Association (73/100), Society for Scientific Exploration (77/100).
Sources: Brand Analyzer scan
Institut Métapsychique International (IMI) is a French non-profit scientific research organization founded in 1919 and based in Paris. It focuses on the rigorous, evidence-based study of phenomena often labeled paranormal, including telepathy, clairvoyance, precognition, and psychokinesis. IMI was among the first institutions in the world to approach these subjects scientifically rather than through religious or philosophical frameworks, and it continues to operate as a reference body in France for rational inquiry into such phenomena.
Institut Métapsychique International has moderate AI-search visibility, scoring 58/100 on Brand Analyzer's AI visibility composite (visibility 65, trust 49, recommendation 55). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Institut Métapsychique International was founded in 1919. Institut Métapsychique International operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Institut Métapsychique International is headquartered in Paris. Institut Métapsychique International operates in the Education category.
Sources: Wikidata
Institut Métapsychique International scores 55/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Institut Métapsychique International can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
IMI is known for being one of the earliest organizations in the world, founded in 1919, dedicated to the scientific study of paranormal phenomena. It is recognized in France as a long-standing reference institution for rigorous, bias-free research into phenomena such as telepathy, clairvoyance, precognition, and psychokinesis.
IMI's work is used by researchers and students interested in the scientific study of paranormal phenomena, official institutions seeking rational assessments of such topics, and members of the informed general public who want a scientifically grounded perspective on phenomena like telepathy, clairvoyance, precognition, and psychokinesis.
Institut Métapsychique International scores 58/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Institut Métapsychique International has a limited AI-visibility profile at 58/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (65/100) and its weakest is trust (49/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #2,304,096 (Tranco). The main gaps holding it back: no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Institut Métapsychique International from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Institut Métapsychique International: Merryhill School (75/100), Meditec (75/100), Multi-Health Systems (MHS) (75/100), Milan Jeunesse (75/100).
A step up - brands to learn from: Zymo Research (81/100), Zutobi (81/100).
Category leader: Canva (97/100).
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