Jokainen mieli on tärkeä
MIELI Suomen mielenterveys ry (mieli.fi) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Non-profit brands, Healthcare brands, in the 83rd percentile of 25179 Non-profit brands.
MIELI Suomen mielenterveys ry is a Finnish non-profit organization focused on strengthening the mental health of all residents of Finland. It provides support, help, and information aimed at promoting mental wellbeing, with particular emphasis on supporting young people. The organization positions itself as a leading mental health advocacy group in Finland, offering concrete assistance while also influencing societal approaches to mental health. Its work spans healthcare and social welfare, targeting individuals seeking mental health support as well as their support networks.
| Brand Name | MIELI Suomen mielenterveys ry |
|---|---|
| Domain | mieli.fi |
| Industry | Non-profit, Healthcare |
| Main Competitors | Mielenterveyden keskusliitto (78/100), Nyyti ry (82/100), SOS-kriisikeskus, Mind (87/100), NAMI (National Alliance on Mental Illness) (86/100), Mental Health America (80/100) |
Ranked #299,943 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
MIELI Suomen mielenterveys ry appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "MIELI Suomen mielenterveys ry vahvistaa kaikkien Suomessa asuvien mielenterveyttä." (Meta description: 9 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FI-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on Instagram, LinkedIn, YouTube, X (Twitter), GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is MIELI Suomen mielenterveys ry?", Claude could identify the brand as of November 2026. MIELI Suomen mielenterveys ry is a Finnish mental health organization that works to promote mental wellbeing and prevent mental health problems through advocacy, crisis support, and education. It runs services like the national crisis helpline and training programs, and coordinat Best known for Running Finland's national mental health crisis helpline and being the leading mental health advocacy organization in the country.
When asked "Best brands similar to MIELI Suomen mielenterveys ry?", Claude would recommend MIELI Suomen mielenterveys ry as of November 2026. It's the most prominent and established mental health nonprofit in Finland, so it would naturally come up if someone asked about leading mental health organizations there.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
MIELI Suomen mielenterveys ry's main competitors in Non-profit: Mielenterveyden keskusliitto (78/100), Nyyti ry (82/100), Mind (87/100), NAMI (National Alliance on Mental Illness) (86/100), Mental Health America (80/100).
Sources: Brand Analyzer scan
MIELI Suomen mielenterveys ry has limited AI-search visibility, scoring 39/100 on Brand Analyzer's AI visibility composite (visibility 44, trust 23, recommendation 51). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
MIELI Suomen mielenterveys ry scores 51/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
MIELI Suomen mielenterveys ry is a Finnish non-profit organization operating in the healthcare and social welfare sector. Its mission is to strengthen the mental health of all people living in Finland, with a particular focus on supporting young people and their networks.
MIELI Suomen mielenterveys ry can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
MIELI's services are intended for all people living in Finland, with particular focus on young people and their support networks who need mental health support or assistance.
MIELI Suomen mielenterveys ry scores 39/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
MIELI Suomen mielenterveys ry has a weak AI-visibility profile at 39/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (51/100) and its weakest is trust (23/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #299,943 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify MIELI Suomen mielenterveys ry from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to MIELI Suomen mielenterveys ry: Midwest Food Bank (81/100), Middlesex County (81/100), Migration Policy Institute (81/100), Ministry Brands (81/100).
A step up - brands to learn from: Workaway (91/100), WHYY (91/100).
Category leader: Change.org (97/100).
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