Sharing God's love and welcome
Old First Presbyterian Church (oldfirst.org) scores 61 out of 100 on Brand Analyzer, placing it in the Developing tier among Non-profit brands, Other brands, in the 6th percentile of 25563 Non-profit brands.
Old First Presbyterian Church is a historic Presbyterian congregation located in San Francisco, California. With roots dating back over 175 years, it describes itself as an inclusive, community-centered church focused on worship, spiritual growth, and social justice. The church emphasizes hospitality, welcoming people of diverse backgrounds, and engaging with issues of love and justice both locally and globally.
| Brand Name | Old First Presbyterian Church |
|---|---|
| Domain | oldfirst.org |
| Industry | Non-profit, Other |
| Headquarters | San Francisco, California, United States |
| Main Competitors | Grace Cathedral (78/100), Glide Memorial United Methodist Church (82/100), First Unitarian Universalist Society of San Francisco, St. Mark's Lutheran Church, City Church San Francisco |
Moz Domain Authority 25/100 vs category average 47 / leader 98 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Old First Presbyterian Church appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "To share God's love, justice, and welcome on our corner, in our city, and in the world." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache.
Social footprint: verified profiles on YouTube, Instagram, X (Twitter); no detected presence on Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Old First Presbyterian Church?", Claude could not identify the brand as of October 2026. I don't have specific knowledge of this particular church, likely because it's a local congregation with a limited web presence outside its own community; there are several churches with similar 'Old First' naming in different cities, so I can't confirm which one this is.
When asked "Best brands similar to Old First Presbyterian Church?", Claude would not surface Old First Presbyterian Church as of October 2026. Without verified details about this specific congregation, I wouldn't mention it over other more documented churches or religious organizations.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Old First Presbyterian Church's main competitors in Non-profit: Grace Cathedral (78/100), Glide Memorial United Methodist Church (82/100).
Sources: Brand Analyzer scan
Old First Presbyterian Church has limited AI-search visibility, scoring 27/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 22, recommendation 24). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Old First Presbyterian Church scores 24/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Old First Presbyterian Church is a historic Presbyterian congregation located in San Francisco, California, with a history spanning more than 175 years. It is an inclusive faith community dedicated to worship, spiritual growth, and social engagement within the city and beyond.
Old First Presbyterian Church can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Old First Presbyterian Church is used by individuals and families in San Francisco who are seeking an inclusive, faith-based community for worship, spiritual growth, and engagement in social justice initiatives.
Old First Presbyterian Church is known for its long history-over 175 years-as a Presbyterian congregation in San Francisco, and for its emphasis on being an inclusive, welcoming community committed to social justice and hospitality.
Old First Presbyterian Church scores 27/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Old First Presbyterian Church has a weak AI-visibility profile at 27/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (33/100) and its weakest is trust (22/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 25/100 and thin schema.org structured data. In a live check (October 2026), Claude could not identify Old First Presbyterian Church from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Old First Presbyterian Church: Ontario Federation of Indigenous Friendship Centres (OFIFC) (61/100), Blinden- und Sehbehindertenverband (BSVÖ) (61/100), OpenSky (61/100), Orbis Cascade Alliance (61/100).
A step up - brands to learn from: Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100), Zoryan Institute (71/100).
Category leader: Change.org (97/100).
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