Opera Brand Score: 77/100 - Brand-Ready tier

Magyar Állami Operaház élményei

Opera (opera.hu) scores 77 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, in the 50th percentile of 21077 Media & Entertainment brands.

AI Snapshot

Opera is a developer of the Opera browser. It was founded in 1995. It is headquartered in Oslo. Bringing world-class opera and ballet performances to audiences in Hungary.

Key facts about Opera

Brand Name	Opera
Domain	opera.hu
Industry	Media & Entertainment
Founded	1995
Headquarters	Oslo
Parent Company / Owner	Zhou Yahui
CEO	Jon Stephenson von Tetzchner
Main Competitors	Openclipart (77/100), Conseils PagesJaunes (77/100), Ora News (77/100), Orlando Fringe (77/100), Zoom (81/100), Zeno Group (81/100), Change.org (97/100)

Evidence

Moz Domain Authority 59/100 vs category average 53 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #195,078 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

Opera has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.

The homepage meta description reads "Bringing world-class opera and ballet performances to audiences in Hungary." (No meta description) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:image, og:type. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Social footprint: verified profiles on Instagram, Facebook, LinkedIn, X (Twitter), YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Opera?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Opera?", Claude could identify the brand as of October 2026. Opera.hu is the official website of the Hungarian State Opera (Magyar Állami Operaház), the principal opera house in Budapest, Hungary, offering opera and ballet performances in its historic Andrássy Avenue building. Best known for Being Hungary's leading opera and ballet venue, housed in a 19th-century neo-Renaissance building in Budapest.

When asked "Best brands similar to Opera?", Claude would recommend Opera as of October 2026. It's a well-known, historic national opera house that would naturally come up when discussing major European opera venues.

People Also Ask About Opera

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Opera's main competitors?

Opera's main competitors in Media & Entertainment: Openclipart (77/100), Conseils PagesJaunes (77/100), Ora News (77/100), Orlando Fringe (77/100), Zoom (81/100).

Sources: Brand Analyzer scan

How visible is Opera in AI search?

Opera has moderate AI-search visibility, scoring 54/100 on Brand Analyzer's AI visibility composite (visibility 70, trust 29, recommendation 57). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.

Sources: Opera official site

When was Opera founded?

Opera was founded in 1995. Opera operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is Opera headquartered?

Opera is headquartered in Oslo. Opera operates in the Media & Entertainment category.

Sources: Wikidata

Does ChatGPT recommend Opera?

Opera scores 57/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Opera official site

How can Opera improve its AI discoverability?

Opera can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Opera official site

Who owns Opera?

Opera is owned by or part of Zhou Yahui. Opera operates in the Media & Entertainment category.

Sources: Wikidata

Recommendations

• Improve meta descriptions for AI - Write clear, concise meta and Open Graph descriptions that answer 'what does this company do?' in 10-30 words. AI systems rely heavily on these to summarize your brand. (impact: high, effort: quick_win)
• Add structured data and Open Graph tags - Add JSON-LD structured data (Organization, FAQ schemas) and complete Open Graph tags (og:title, og:description, og:image, og:type). This helps AI systems and social platforms accurately represent your brand. (impact: high, effort: moderate)
• Add privacy policy and terms - Publish privacy policy and terms of service pages on your website. Free generators are available online. (impact: medium, effort: quick_win)
• Add an FAQ section - Create a Frequently Asked Questions section with FAQ schema markup. AI systems often source answers directly from FAQ content. (impact: medium, effort: moderate)
• Build a content ecosystem - Add a blog, documentation, or help center to your website. A rich content ecosystem signals brand maturity and authority. (impact: medium, effort: major)

AI visibility

Opera scores 54/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Opera has a limited AI-visibility profile at 54/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (70/100) and its weakest is trust (29/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #195,078 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Opera from memory (October 2026) - a sign these signals are paying off.

Visibility - 70/100

• Wikipedia presence - 40/40
• Wikidata entity - 25/25
• Web popularity (Tranco) - 5/20
• Reddit visibility - 0/15

Trust - 29/100

• Domain Authority - 15/30
• Backlink trust (spam score) - 10/10
• Schema.org structured data - 0/25
• Knowledge graph anchors (sameAs) - 0/15
• llms.txt convention - 0/10
• Reddit sentiment (heuristic) - 4/10

Recommendation likelihood - 57/100

• robots.txt AI bot permissions - 30/30
• Sitemap.xml presence - 10/10
• Help center / Docs hub - 0/15
• FAQ presence - 0/15
• Category-relative authority - 10/20
• Category leader signals - 7/10

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

• Name Quality - 100/100
• Digital Presence - 82/100
• Visual Identity - 93/100
• Messaging Clarity - 100/100
• Trust Foundation - 64/100
• AI Discoverability - 43/100
• Brand Authority - 67/100

Peer brands

Ranked closest to Opera: Openclipart (77/100), Conseils PagesJaunes (77/100), Ora News (77/100), Orlando Fringe (77/100).

A step up - brands to learn from: Zoom (81/100), Zeno Group (81/100).

Category leader: Change.org (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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