Advancing Knowledge. Improving Care.
International Psoriasis Council (psoriasiscouncil.org) scores 80 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Healthcare brands, Non-profit brands, Education brands, in the 77th percentile of 20618 Healthcare brands.
The International Psoriasis Council (IPC) is an American nonprofit organization headquartered in St. Louis. It consists of a global community of physician experts focused on improving the health of people with psoriasis. IPC supports research, develops treatment guidelines, and provides educational resources to advance psoriasis care. Its target audience includes physicians, researchers, and healthcare professionals specializing in or interested in psoriasis worldwide.
| Brand Name | International Psoriasis Council |
|---|---|
| Domain | psoriasiscouncil.org |
| Industry | Healthcare, Non-profit |
| Headquarters | St. Louis |
| Main Competitors | National Psoriasis Foundation (82/100), American Academy of Dermatology (85/100), European Academy of Dermatology and Venereology (81/100), Group for Research and Assessment of Psoriasis and Psoriatic Arthritis (GRAPPA) (77/100) |
Moz Domain Authority 43/100 vs category average 40 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #2,639,591 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "A community of physician experts working to improve the health of people with psoriasis around the world." (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on LinkedIn, YouTube, Instagram, Facebook, X (Twitter); no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is International Psoriasis Council?", Claude could identify the brand as of October 2026. The International Psoriasis Council is a nonprofit organization made up of dermatologists and researchers worldwide that focuses on advancing the understanding and treatment of psoriasis through research, education, and global collaboration. Best known for Convening international dermatology experts to advance psoriasis research and treatment standards.
When asked "Best brands similar to International Psoriasis Council?", Claude would recommend International Psoriasis Council as of October 2026. It's a well-regarded professional organization in dermatology circles, so I'd mention it if someone asked about key psoriasis research or medical advocacy groups.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
International Psoriasis Council's main competitors in Healthcare: National Psoriasis Foundation (82/100), American Academy of Dermatology (85/100), European Academy of Dermatology and Venereology (81/100), Group for Research and Assessment of Psoriasis and Psoriatic Arthritis (GRAPPA) (77/100).
Sources: Brand Analyzer scan
The International Psoriasis Council (IPC) is an American nonprofit organization made up of a global network of physician experts dedicated to improving the health of people with psoriasis worldwide.
International Psoriasis Council has limited AI-search visibility, scoring 38/100 on Brand Analyzer's AI visibility composite (visibility 21, trust 47, recommendation 56). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
International Psoriasis Council is headquartered in St. Louis. International Psoriasis Council operates in the Healthcare category.
Sources: Wikidata
IPC offers access to research initiatives, treatment guidelines, and educational resources related to psoriasis care, primarily serving physicians and researchers in the field.
International Psoriasis Council scores 56/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
IPC is known for being a global collaborative network of physician experts focused on psoriasis research, treatment guideline development, and education to improve patient care worldwide.
International Psoriasis Council can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
IPC's resources and network are used by physicians, researchers, and healthcare professionals who specialize in or are interested in psoriasis care and research around the world.
International Psoriasis Council scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
International Psoriasis Council has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (56/100) and its weakest is visibility (21/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #2,639,591 (Tranco) and a Moz Domain Authority of 43/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify International Psoriasis Council from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to International Psoriasis Council: Provana (80/100), Bluesight (80/100), Psychotherapy Networker (80/100), Puig (80/100).
A step up - brands to learn from: Zymo Research (81/100), Zurich Insurance Group (81/100).
Category leader: Booksy (96/100).
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