Quiltmaker Brand Score: 65/100 - Developing tier

Inspiring quilters everywhere

Quiltmaker (quiltmaker.com) scores 65 out of 100 on Brand Analyzer, placing it in the Developing tier among Media & Entertainment brands, Other brands, in the 12th percentile of 26489 Media & Entertainment brands.

AI Snapshot

Quiltmaker (quiltmaker.com) is a media resource focused on quilting, offering patterns, techniques, and inspiration for quilters of varying skill levels. It positions itself as a trusted source for quality quilting content, aiming to inspire and support both beginner and experienced quilters. The site falls under the Media & Entertainment category and serves the craft and hobbyist community.

Key facts about Quiltmaker
Brand NameQuiltmaker
Domainquiltmaker.com
IndustryMedia & Entertainment, Other
Main CompetitorsQuilty (47/100), Fons & Porter, McCall's Quilting (54/100), Quilting Daily (63/100), Craftsy (91/100), Missouri Star Quilt Co. (77/100)

Evidence

Moz Domain Authority 44/100 vs category average 52 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "To inspire and support quilters of all skill levels with quality patterns, tips, and resources." (No meta description) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Cloudflare.

Social footprint: verified profiles on X (Twitter), Instagram, YouTube, GitHub; no detected presence on LinkedIn, Facebook - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Quiltmaker?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Quiltmaker?", Claude could identify the brand as of October 2026. Quiltmaker is a long-running magazine (and website) dedicated to quilting patterns, tutorials, and quilting news, published for decades as a go-to resource for quilters of all skill levels. Best known for Its quilting patterns and 'quiltmaker's 100 blocks' pattern collections.

When asked "Best brands similar to Quiltmaker?", Claude would recommend Quiltmaker as of October 2026. It's one of the most established and trusted names in quilting media, so it would naturally come up alongside other top quilting publications.

People Also Ask About Quiltmaker

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Quiltmaker's main competitors?

Quiltmaker's main competitors in Media & Entertainment: Quilty (47/100), McCall's Quilting (54/100), Quilting Daily (63/100), Craftsy (91/100), Missouri Star Quilt Co. (77/100).

Sources: Brand Analyzer scan

Does ChatGPT recommend Quiltmaker?

Quiltmaker scores 32/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Quiltmaker official site

What is Quiltmaker?

Quiltmaker is a media and resource brand dedicated to quilting, providing patterns, techniques, and inspiration for quilters of all skill levels.

Sources: Quiltmaker official site

What does Quiltmaker do?

Quiltmaker provides quilting patterns, tips, and resources designed to inspire and support quilters, ranging from beginners to experienced hobbyists.

Sources: Quiltmaker official site

How can Quiltmaker improve its AI discoverability?

Quiltmaker can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Quiltmaker official site

What products or services does Quiltmaker offer?

Quiltmaker offers quilting patterns, instructional tips, and inspirational resources for quilters of varying skill levels.

Sources: Quiltmaker official site

Who uses Quiltmaker?

Quiltmaker is used by quilting hobbyists and craft enthusiasts of varying skill levels, from beginners to experienced quilters.

Sources: Quiltmaker official site

What is Quiltmaker known for?

Quiltmaker is known for curating a trusted collection of quilting patterns and techniques aimed at quilting hobbyists and craft enthusiasts.

Sources: Quiltmaker official site

Recommendations

AI visibility

Quiltmaker scores 20/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Quiltmaker has a weak AI-visibility profile at 20/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (32/100) and its weakest is visibility (13/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 44/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Quiltmaker from memory (October 2026) - a sign these signals are paying off.

Visibility - 13/100

Trust - 19/100

Recommendation likelihood - 32/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Quiltmaker: Sony Professional (65/100), Primel (65/100), Radio Fórmula (65/100), Multibrands Digital (65/100).

A step up - brands to learn from: Ziyouz (71/100), Ziggo GO (71/100).

Category leader: Change.org (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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