Analysis shaping global understanding
Real Instituto Elcano (realinstitutoelcano.org) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Non-profit brands, Education brands, Media & Entertainment brands, in the 83rd percentile of 25117 Non-profit brands.
Real Instituto Elcano is a Spanish think tank founded in 2001 that provides independent analysis on international and strategic affairs. It conducts research on geopolitics, international relations, and global strategy, aiming to help policymakers, academics, journalists, and the public understand global and regional dynamics. The institute combines academic rigor with policy relevance, positioning itself as a leading nonpartisan source of analysis on world affairs in Spain.
| Brand Name | Real Instituto Elcano |
|---|---|
| Domain | realinstitutoelcano.org |
| Industry | Non-profit, Education |
| Founded | 2001 |
| Headquarters | Former mansion of Mr Francisco Taviel de Andrade |
| Main Competitors | Chatham House (87/100), CIDOB (Barcelona Centre for International Affairs) (80/100), Fundación Alternativas, Carnegie Endowment for International Peace (88/100), Brookings Institution (89/100), Council on Foreign Relations (94/100), IFRI (Institut français des relations internationales) (78/100), German Council on Foreign Relations (75/100) |
Moz Domain Authority 66/100 vs category average 47 / leader 98 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #81,768 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Real Instituto Elcano appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "To provide independent analysis on international and strategic affairs to help understand global and regional dynamics." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is ES-only, limiting citation in English-language AI answers.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, LinkedIn, YouTube; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Real Instituto Elcano?", Claude could identify the brand as of October 2026. Real Instituto Elcano is a prominent Spanish think tank based in Madrid that conducts analysis on international relations, geopolitics, and global affairs, with a particular focus on Spain's role in the world. It's known for publishing reports, the Elcano Global Presence Index, a Best known for Being Spain's leading think tank on international relations and geopolitics, and creator of the Elcano Global Presence Index.
When asked "Best brands similar to Real Instituto Elcano?", Claude would recommend Real Instituto Elcano as of October 2026. It's one of the most respected and widely cited Spanish-language think tanks on foreign policy and international affairs, so it would naturally come up alongside other major European think tanks.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Real Instituto Elcano's main competitors in Non-profit: Chatham House (87/100), CIDOB (Barcelona Centre for International Affairs) (80/100), Carnegie Endowment for International Peace (88/100), Brookings Institution (89/100), Council on Foreign Relations (94/100).
Sources: Brand Analyzer scan
Real Instituto Elcano has moderate AI-search visibility, scoring 61/100 on Brand Analyzer's AI visibility composite (visibility 53, trust 63, recommendation 71). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Real Instituto Elcano official site
Real Instituto Elcano was founded in 2001. Real Instituto Elcano operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Real Instituto Elcano is headquartered in Former mansion of Mr Francisco Taviel de Andrade. Real Instituto Elcano operates in the Non-profit category.
Sources: Wikidata
Real Instituto Elcano scores 71/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Real Instituto Elcano official site
Real Instituto Elcano is a Spanish think tank, founded in 2001, dedicated to providing independent analysis on international and strategic affairs. It is based in Spain and is recognized as one of the country's leading institutions for research on global and regional geopolitical dynamics.
Sources: Real Instituto Elcano official site
Real Instituto Elcano can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Real Instituto Elcano official site
Real Instituto Elcano offers independent research, analysis, and publications on international relations, geopolitics, and strategic affairs. Its output is intended to inform policymakers, academics, journalists, and the public about global and regional dynamics.
Sources: Real Instituto Elcano official site
Real Instituto Elcano's work is used by policymakers, academics, journalists, and members of the public who are interested in international relations, geopolitics, and global strategic affairs.
Sources: Real Instituto Elcano official site
Real Instituto Elcano is known for being a leading Spanish think tank that produces rigorous, nonpartisan analysis on international relations and geopolitics, serving as a reference point for policymakers and academics studying global affairs.
Sources: Real Instituto Elcano official site
Real Instituto Elcano scores 61/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Real Instituto Elcano has a moderate AI-visibility profile at 61/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (71/100) and its weakest is visibility (53/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #81,768 (Tranco) and a Moz Domain Authority of 66/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Real Instituto Elcano from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Real Instituto Elcano: ReadWorks (81/100), Riding for the Disabled Association (RDA) (81/100), REA (81/100), Rede Sustentabilidade (81/100).
A step up - brands to learn from: Workaway (91/100), WHYY (91/100).
Category leader: Change.org (97/100).
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