Sans engagement, simple et malin
RED by SFR (red-by-sfr.fr) scores 78 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Telecommunications brands, Technology brands, in the 46th percentile of 1327 Telecommunications brands.
RED by SFR is a French telecommunications brand offering mobile plans (4G/5G) and internet boxes (Fibre, ADSL, 5G) without long-term commitment. Operated as a subsidiary or sub-brand of SFR, it targets individuals in France seeking simple, transparent, and affordable connectivity options, including internet-mobile bundles. The brand also promotes responsible practices such as offering reconditioned devices, while relying on SFR's network infrastructure for reliability.
| Brand Name | RED by SFR |
|---|---|
| Domain | red-by-sfr.fr |
| Industry | Telecommunications, Technology |
| Parent Company / Owner | SFR |
| Main Competitors | Free Mobile (88/100), Sosh (79/100), B&You (88/100), Orange (89/100), SFR (85/100), Bouygues Telecom (88/100) |
Moz Domain Authority 69/100 vs category average 46 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #67,874 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Découvrez les offres RED by SFR : forfaits mobiles 4G et 5G, box internet Fibre et ADSL, Internet + Mobile sans engagement !" (Meta description: 23 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, FAQ schema, og:title, og:description, og:image, og:type, Twitter cards, canonical.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Social footprint: verified profiles on Facebook, X (Twitter), LinkedIn, Instagram, GitHub; no detected presence on YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is RED by SFR?", Claude could identify the brand as of September 2026. RED by SFR is a low-cost mobile and internet brand owned by the French telecom operator SFR, offering no-commitment SIM-only mobile plans and box internet subscriptions at cheaper prices than the main SFR brand. Best known for Being SFR's budget, no-commitment mobile and internet subsidiary aimed at price-conscious customers.
When asked "Best brands similar to RED by SFR?", Claude would recommend RED by SFR as of September 2026. It's a well known low-cost player in the French telecom market, so it would naturally come up alongside other budget brands like Sosh or B&You.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
RED by SFR's main competitors in Telecommunications: Free Mobile (88/100), Sosh (79/100), B&You (88/100), Orange (89/100), SFR (85/100).
Sources: Brand Analyzer scan
RED by SFR offers mobile plans with 4G and 5G connectivity, along with home internet box services via Fibre, ADSL, and 5G. Customers can choose mobile-only plans, internet-only box subscriptions, or combined internet and mobile packages. All offerings are provided without long-term contracts, and the brand also includes options for reconditioned devices as part of its more sustainable approach.
Sources: RED by SFR official site
RED by SFR has moderate AI-search visibility, scoring 51/100 on Brand Analyzer's AI visibility composite (visibility 25, trust 70, recommendation 75). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: RED by SFR official site
RED by SFR provides mobile phone plans using 4G and 5G networks, as well as home internet boxes via Fibre, ADSL, and 5G technology. It offers these services without long-term contracts, allowing customers to subscribe to mobile-only, internet-only, or combined mobile and internet packages at fixed, transparent prices.
Sources: RED by SFR official site
RED by SFR scores 75/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Telecommunications options. Recommendation depends on crawlability, structured data, and category authority.
Sources: RED by SFR official site
RED by SFR is a French telecommunications brand that provides no-commitment mobile and internet plans. It operates as a value-oriented offering associated with SFR, one of France's major telecom operators, focusing on simple, transparent pricing for mobile and home internet services.
Sources: RED by SFR official site
RED by SFR can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: RED by SFR official site
RED by SFR is known for offering no-commitment mobile and internet plans at simple, transparent prices, while leveraging the network infrastructure of its parent brand, SFR. It is also recognized for promoting responsible digital practices, such as offering reconditioned devices as part of its product lineup.
Sources: RED by SFR official site
RED by SFR primarily serves individual consumers in France who are looking for flexible, no-commitment mobile and internet services at an affordable price. Its target audience includes budget-conscious customers who value simplicity and transparency in pricing over long-term contractual commitments.
Sources: RED by SFR official site
RED by SFR scores 51/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
RED by SFR has a limited AI-visibility profile at 51/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (75/100) and its weakest is visibility (25/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #67,874 (Tranco) and a Moz Domain Authority of 69/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify RED by SFR from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to RED by SFR: RAMON.SPACE (78/100), rain (78/100), Ria Health (78/100), Thread Group (78/100).
A step up - brands to learn from: WirtualneMedia.pl (81/100), weavix (81/100).
Category leader: GoTo (97/100).
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