Fighting for an eviction-free New York
Right to Counsel NYC Coalition (righttocounselnyc.org) scores 64 out of 100 on Brand Analyzer, placing it in the Developing tier among Non-profit brands, Legal brands, Government brands, in the 7th percentile of 14342 Non-profit brands.
Right to Counsel NYC Coalition is a tenant-led, grassroots coalition based in New York that advocates for guaranteed legal representation for tenants facing eviction. It led the original campaign that won tenants the right to a lawyer in NYC housing court, a victory that sparked a nationwide Right to Counsel movement. The coalition continues to organize tenants and push for policies aimed at preventing eviction and addressing the broader eviction crisis in New York City and across New York state.
| Brand Name | Right to Counsel NYC Coalition |
|---|---|
| Domain | righttocounselnyc.org |
| Industry | Non-profit, Legal |
| Main Competitors | Legal Aid Society (76/100), Legal Services NYC (83/100), Housing Court Answers, Make the Road New York (85/100), National Coalition for a Civil Right to Counsel |
Moz Domain Authority 42/100 vs category average 49 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "To stop the eviction crisis in New York City and throughout New York state by securing tenants' right to legal counsel when facing eviction." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, GitHub; no detected presence on LinkedIn, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Right to Counsel NYC Coalition?", Claude could identify the brand as of October 2026. Right to Counsel NYC Coalition is a tenant and community organizing coalition that led the successful campaign for New York City's 2017 Right to Counsel law, which guarantees free legal representation to low-income tenants facing eviction in housing court. Best known for Leading the grassroots campaign that won NYC's first-in-the-nation right to free legal counsel for tenants in eviction proceedings.
When asked "Best brands similar to Right to Counsel NYC Coalition?", Claude would recommend Right to Counsel NYC Coalition as of October 2026. It's a well-known and influential model in tenant rights and housing justice advocacy, often cited when discussing successful right-to-counsel campaigns nationwide.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Right to Counsel NYC Coalition's main competitors in Non-profit: Legal Aid Society (76/100), Legal Services NYC (83/100), Make the Road New York (85/100).
Sources: Brand Analyzer scan
Right to Counsel NYC Coalition has low AI-search visibility, scoring 19/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 19, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Right to Counsel NYC Coalition scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Right to Counsel NYC Coalition is a grassroots, tenant-led coalition in New York that works to secure the legal right to counsel for tenants facing eviction. It falls under the non-profit, legal, and government-related advocacy categories, and operates in New York City and across New York state.
Right to Counsel NYC Coalition can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Right to Counsel NYC Coalition does not sell products; it provides advocacy and organizing services, including tenant organizing, policy advocacy, and campaign work aimed at securing and expanding the right to legal counsel for tenants facing eviction.
It is known for leading the original campaign that secured tenants' right to a lawyer in New York City housing court, a landmark achievement that sparked a nationwide Right to Counsel movement adopted by other cities and states.
The coalition is recognized for having led the original, successful campaign to win tenants the right to a lawyer in NYC housing court, which became a model that inspired similar Right to Counsel efforts in other jurisdictions nationwide.
The coalition's work serves tenants and low-income families facing eviction, as well as community organizers, housing advocates, and policymakers in New York who are involved in or affected by housing and eviction policy.
Right to Counsel NYC Coalition scores 19/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Right to Counsel NYC Coalition has a weak AI-visibility profile at 19/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is visibility (0/100). It benefits from a Moz Domain Authority of 42/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data. In a live check, Claude could already identify Right to Counsel NYC Coalition from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Right to Counsel NYC Coalition: REDEEM HealthShare (64/100), ProcurementExpress (64/100), RIOT (64/100), Indigenous Services Canada (64/100).
A step up - brands to learn from: Zorgnet-Icuro (71/100), ZiyoNET (71/100).
Category leader: Change.org (97/100).
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