Discover the science behind optimal health
SelfHacked (selfhacked.com) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Healthcare brands, Education brands, Other brands, in the 82nd percentile of 21677 Healthcare brands.
SelfHacked (selfhacked.com) is a health information platform that provides evidence-based content on wellness, biohacking, and supplements. It combines scientific research with health optimization insights, aiming to support users' health journeys through data-driven resources. The site is associated with SelfDecode's testing and analysis technology, and targets health-conscious individuals, biohackers, health practitioners, universities, and businesses seeking personalized wellness strategies.
| Brand Name | SelfHacked |
|---|---|
| Domain | selfhacked.com |
| Industry | Healthcare, Education |
| Main Competitors | Examine.com (84/100), Healthline (92/100), WebMD (90/100), Mayo Clinic (77/100), InsideTracker (79/100), 23andMe (91/100), Bulletproof (69/100) |
Moz Domain Authority 63/100 vs category average 40 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #285,640 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "SelfHacked is dedicated to supporting your health journey by providing you with the most cutting-edge, evidence-based information. Join our community of health hackers today and st…" (Meta description: 29 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, HubSpot.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), YouTube, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is SelfHacked?", Claude could identify the brand as of November 2026. SelfHacked is a health and wellness website founded by Joe Cohen that publishes articles on biohacking, nutrition, genetics, and supplements, often citing scientific studies to explain complex health topics in accessible terms. Best known for In-depth, science-referenced articles on biohacking and the genetic/biochemical basis of health issues.
When asked "Best brands similar to SelfHacked?", Claude would not surface SelfHacked as of November 2026. While it has a large following, the site has faced criticism for overstating or misinterpreting scientific research, so I'd be cautious recommending it as a top authoritative source.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
SelfHacked's main competitors in Healthcare: Examine.com (84/100), Healthline (92/100), WebMD (90/100), Mayo Clinic (77/100), InsideTracker (79/100).
Sources: Brand Analyzer scan
SelfHacked has limited AI-search visibility, scoring 28/100 on Brand Analyzer's AI visibility composite (visibility 5, trust 51, recommendation 42). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: SelfHacked official site
SelfHacked scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: SelfHacked official site
SelfHacked is a health information website that provides evidence-based content on wellness, biohacking, and supplements, aimed at helping individuals optimize their health through scientific research and data-driven strategies.
Sources: SelfHacked official site
SelfHacked can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: SelfHacked official site
SelfHacked offers evidence-based health and wellness content, including articles on supplements, health conditions, and biohacking strategies. It is also connected to SelfDecode's testing and analysis technology, which provides personalized health insights based on data-driven strategies.
Sources: SelfHacked official site
SelfHacked publishes articles and resources based on scientific research to educate readers about health conditions, supplements, and wellness strategies. It is linked to SelfDecode's testing and analysis technology, which supports personalized health insights.
Sources: SelfHacked official site
SelfHacked is used by health-conscious individuals, biohackers, health practitioners, universities, and businesses seeking evidence-based insights into health conditions, supplements, and personalized wellness strategies.
Sources: SelfHacked official site
SelfHacked is known for providing evidence-based health and wellness information, particularly in the biohacking space, combining scientific research with practical advice for health optimization.
Sources: SelfHacked official site
SelfHacked scores 28/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
SelfHacked has a weak AI-visibility profile at 28/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (51/100) and its weakest is visibility (5/100). It benefits from a global traffic rank of #285,640 (Tranco), a Moz Domain Authority of 63/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify SelfHacked from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to SelfHacked: Sedera (81/100), SecureNow (81/100), Semler Scientific (81/100), Sensi AI (81/100).
A step up - brands to learn from: Zoetis (91/100), theSkimm (91/100).
Category leader: Booksy (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.