Bewaking van de Aalsmeerse Pramenrace traditie
SPIE (Stichting Pramenrace In Ere) (spie.nl) scores 69 out of 100 on Brand Analyzer, placing it in the Developing tier among Non-profit brands, Sports & Fitness brands, Media & Entertainment brands, in the 17th percentile of 13812 Non-profit brands.
SPIE (Stichting Pramenrace In Ere) is a Dutch non-profit foundation based in Aalsmeer, Netherlands, that organizes the annual Aalsmeerse Pramenrace, a traditional local boat race, along with related community activities. The organization upholds strict traditional rules for the race and publishes its own newspaper, the Praambode, to support and preserve local culture. SPIE positions itself as the official, tradition-focused organizer of this heritage event, serving residents of Aalsmeer and the surrounding area, race participants, and community members interested in preserving local customs.
| Brand Name | SPIE (Stichting Pramenrace In Ere) |
|---|---|
| Domain | spie.nl |
| Industry | Non-profit, Sports & Fitness |
| Main Competitors | Alternatieve Aalsmeerse Pramenrace (70/100), Pramenrace Organisatie |
Moz Domain Authority 11/100 vs category average 50 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IjxoMT4iLCJhZnRlciI6IjxoMT4ifX0=@" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is NL-only, limiting citation in English-language AI answers.
Detected tech stack: PHP, WordPress, Ghost.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
SPIE (Stichting Pramenrace In Ere) has low AI-search visibility, scoring 21/100 on Brand Analyzer's AI visibility composite (visibility 17, trust 24, recommendation 24). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
SPIE (Stichting Pramenrace In Ere) scores 24/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
SPIE (Stichting Pramenrace In Ere) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
SPIE (Stichting Pramenrace In Ere) is a Dutch non-profit foundation that organizes the Aalsmeerse Pramenrace, a traditional local boat race held annually in Aalsmeer, Netherlands.
SPIE (Stichting Pramenrace In Ere) scores 21/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
SPIE (Stichting Pramenrace In Ere) has a weak AI-visibility profile at 21/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (24/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 11/100 and no llms.txt to steer AI to its best pages.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to SPIE (Stichting Pramenrace In Ere): Spc (69/100), SolarPower Europe (69/100), Sports Reach (69/100), Staatstheater Cottbus (69/100).
A step up - brands to learn from: Zorgnet-Icuro (71/100), ZiyoNET (71/100).
Category leader: Change.org (97/100).
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