Real home lifts, not stairlifts
Stiltz (stiltz.co.uk) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Healthcare brands, Real Estate brands, Manufacturing brands, in the 79th percentile of 16706 Healthcare brands.
Stiltz is a UK-based manufacturer of compact, self-supporting home lifts designed as an alternative to traditional stairlifts. Its through-floor lifts can be installed in most homes without structural alterations and run on standard household power. The company targets homeowners, particularly elderly individuals or those with mobility challenges, who wish to continue living comfortably and safely in multi-story homes. Stiltz operates within the healthcare, real estate, and manufacturing sectors, emphasizing innovation, safety, and affordability in home accessibility solutions.
| Brand Name | Stiltz |
|---|---|
| Domain | stiltz.co.uk |
| Industry | Healthcare, Real Estate |
| Main Competitors | Stannah, Acorn Stairlifts (77/100), Terry Lifts (73/100), Nibav Home Lifts (77/100), Access BDD (76/100), Aritco (83/100) |
Moz Domain Authority 38/100 vs category average 40 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Why have a stairlift when you can have a real home lift? The unique range of Stiltz domestic lifts can be fitted virtually anywhere in the home." (Meta description: 27 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, GitHub; no detected presence on LinkedIn, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Stiltz?", Claude could identify the brand as of October 2026. Stiltz is a UK company that manufactures compact home lifts, often marketed for domestic use and accessibility, allowing homeowners to install a small elevator without major structural renovations. Best known for Compact, easy-to-install home elevators that don't require a separate machine room or significant structural alterations.
When asked "Best brands similar to Stiltz?", Claude would recommend Stiltz as of October 2026. Stiltz is a well-known and well-regarded brand in the UK home lift and mobility accessibility market, often recommended for its innovative space-saving design.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Stiltz's main competitors in Healthcare: Acorn Stairlifts (77/100), Terry Lifts (73/100), Nibav Home Lifts (77/100), Access BDD (76/100), Aritco (83/100).
Sources: Brand Analyzer scan
Stiltz has limited AI-search visibility, scoring 31/100 on Brand Analyzer's AI visibility composite (visibility 13, trust 38, recommendation 56). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Stiltz official site
Stiltz offers a range of domestic home lifts, including through-floor lifts designed to fit into existing homes without structural modifications. These lifts run on standard electrical power and are built to be compact and self-supporting, with some models accommodating wheelchair access.
Sources: Stiltz official site
Stiltz designs and manufactures through-floor home lifts that can be installed in most homes without major structural changes. The lifts plug into a standard power socket and allow users to travel quietly and easily between floors, offering a more spacious and dignified alternative to stairlifts.
Sources: Stiltz official site
Stiltz scores 56/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Stiltz official site
Stiltz is a brand of compact, self-supporting home lifts manufactured for domestic use, designed as an alternative to stairlifts for people with mobility challenges.
Sources: Stiltz official site
Stiltz can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Stiltz official site
Stiltz is known for its compact, self-supporting home lifts that require no structural alterations and can be installed virtually anywhere in a home, positioning them as a comfortable alternative to traditional stairlifts.
Sources: Stiltz official site
Stiltz lifts are primarily used by homeowners, especially elderly individuals or people with mobility challenges, who want to safely and comfortably move between floors in multi-story homes without relying on stairs or traditional stairlifts.
Sources: Stiltz official site
Stiltz scores 31/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Stiltz has a weak AI-visibility profile at 31/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (56/100) and its weakest is visibility (13/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 38/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Stiltz from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Stiltz: StemCyte (81/100), Star Health Insurance (81/100), Stony Brook Medicine (81/100), Strive Health (81/100).
A step up - brands to learn from: Zoetis (91/100), theSkimm (91/100).
Category leader: Booksy (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.