Website Resmi Pemerintah Sumatera Utara
Pemerintah Provinsi Sumatera Utara (sumutprov.go.id) scores 69 out of 100 on Brand Analyzer, placing it in the Developing tier among Government brands, in the 27th percentile of 12832 Government brands.
Pemerintah Provinsi Sumatera Utara (sumutprov.go.id) is the official website of the provincial government of North Sumatra, Indonesia. It provides official information and public services to residents, businesses, and stakeholders in the province. The site serves as a digital platform connecting the provincial administration with the public through transparent communication about policies, programs, and government services relevant to Sumatera Utara.
| Brand Name | Pemerintah Provinsi Sumatera Utara |
|---|---|
| Domain | sumutprov.go.id |
| Industry | Government |
| Main Competitors | Pemerintah Provinsi Jawa Barat (72/100), Pemerintah Provinsi Jawa Timur, Pemerintah Provinsi Jawa Tengah (72/100), Pemerintah Provinsi DKI Jakarta (86/100), Pemerintah Provinsi Sumatera Barat (66/100), Pemerintah Provinsi Riau (64/100) |
Moz Domain Authority 38/100 vs category average 47 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #65,775 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Menyediakan informasi resmi dan layanan publik bagi masyarakat Provinsi Sumatera Utara." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: PHP, Nginx.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Pemerintah Provinsi Sumatera Utara?", Claude could identify the brand as of October 2026. Pemerintah Provinsi Sumatera Utara is the provincial government of North Sumatra, Indonesia, responsible for administering the province from its capital in Medan, overseeing public services, infrastructure, education, health, and regional development across the province's cities Best known for Being the provincial administrative authority governing North Sumatra, Indonesia.
When asked "Best brands similar to Pemerintah Provinsi Sumatera Utara?", Claude would not surface Pemerintah Provinsi Sumatera Utara as of October 2026. It's a government body rather than a brand or company competing in a market, so it wouldn't come up in a 'best brands' recommendation context.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Pemerintah Provinsi Sumatera Utara's main competitors in Government: Pemerintah Provinsi Jawa Barat (72/100), Pemerintah Provinsi Jawa Tengah (72/100), Pemerintah Provinsi DKI Jakarta (86/100), Pemerintah Provinsi Sumatera Barat (66/100), Pemerintah Provinsi Riau (64/100).
Sources: Brand Analyzer scan
Pemerintah Provinsi Sumatera Utara has limited AI-search visibility, scoring 26/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 22, recommendation 35). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Pemerintah Provinsi Sumatera Utara scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority.
Pemerintah Provinsi Sumatera Utara is the official government website of North Sumatra Province in Indonesia. It functions as a digital portal operated by the provincial administration to provide official information and public services to residents, businesses, and other stakeholders connected to the province.
Pemerintah Provinsi Sumatera Utara can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
The site is used by the general public of North Sumatra, business operators, and other stakeholders who need official information about the province's government, policies, programs, and public services.
Pemerintah Provinsi Sumatera Utara scores 26/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Pemerintah Provinsi Sumatera Utara has a weak AI-visibility profile at 26/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (35/100) and its weakest is trust (22/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #65,775 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 38/100 and thin schema.org structured data. In a live check, Claude could already identify Pemerintah Provinsi Sumatera Utara from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Pemerintah Provinsi Sumatera Utara: City of Sugar Land, TX (69/100), ادرس في السعودية (Study in Saudi) (69/100), City of Superior, WI (69/100), SVS (Sozialversicherung der Selbständigen) (69/100).
A step up - brands to learn from: ZIA (71/100), ZEW - Leibniz-Zentrum für Europäische Wirtschaftsforschung (71/100).
Category leader: ABC News (96/100).
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