Selasar Riau Brand Score: 64/100 - Developing tier

Portal Terintegrasi Provinsi Riau

Selasar Riau (riau.go.id) scores 64 out of 100 on Brand Analyzer, placing it in the Developing tier among Government brands, in the 13th percentile of 12846 Government brands.

AI Snapshot

Selasar Riau is the official electronic government portal of the Province of Riau, Indonesia, launched to provide integrated public administration and information services. It combines governmental profile data, public information services (PPID), and regional data into a single platform, enabling citizens, businesses, and stakeholders to access official information and services from the Riau Provincial Government in a transparent and centralized manner.

Key facts about Selasar Riau
Brand NameSelasar Riau
Domainriau.go.id
IndustryGovernment
Founded1957
Parent Company / OwnerPemerintah Provinsi Riau
Main CompetitorsJakarta.go.id (86/100), Jabar Digital Service (72/100), Jateng Satu Data (72/100), Sumbar Prov (66/100), Indonesia.go.id (65/100)

Evidence

Moz Domain Authority 37/100 vs category average 47 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.

Ranked #75,424 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

Selasar Riau appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "Menyediakan layanan administrasi dan informasi publik yang terintegrasi bagi masyarakat Provinsi Riau." (No meta description) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is ID-only, limiting citation in English-language AI answers.

Social footprint: verified profiles on X (Twitter), Facebook, Instagram; no detected presence on LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Selasar Riau?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Selasar Riau?", Claude could not identify the brand as of October 2026. I don't genuinely recognize 'Selasar Riau' as a specific entity, though riau.go.id appears to be the official website of the Riau provincial government in Indonesia, so this may be a specific portal, service, or section within that government site that I don't have detailed infor

When asked "Best brands similar to Selasar Riau?", Claude would not surface Selasar Riau as of October 2026. I lack verified, specific knowledge of what Selasar Riau is or does, so I wouldn't want to risk giving inaccurate information by recommending it.

People Also Ask About Selasar Riau

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Selasar Riau's main competitors?

Selasar Riau's main competitors in Government: Jakarta.go.id (86/100), Jabar Digital Service (72/100), Jateng Satu Data (72/100), Sumbar Prov (66/100), Indonesia.go.id (65/100).

Sources: Brand Analyzer scan

When was Selasar Riau founded?

Selasar Riau was founded in 1957. Selasar Riau operates in the Government category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Does ChatGPT recommend Selasar Riau?

Selasar Riau scores 30/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Selasar Riau official site

What is Selasar Riau?

Selasar Riau is the official electronic government system (portal) of the Province of Riau, Indonesia, designed to provide integrated public administration and information services to the province's residents, businesses, and stakeholders.

Sources: Selasar Riau official site

What does Selasar Riau do?

Selasar Riau provides a unified online platform that combines the Riau Provincial Government's profile, public information services (PPID), and regional data, allowing citizens and businesses to access government information and administrative services electronically.

Sources: Selasar Riau official site

How can Selasar Riau improve its AI discoverability?

Selasar Riau can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Selasar Riau official site

What products or services does Selasar Riau offer?

Selasar Riau offers public administration services, government profile information, and public information services (PPID), along with regional data relevant to the Province of Riau, all accessible through a single integrated portal.

Sources: Selasar Riau official site

What is Selasar Riau known for?

Selasar Riau is known for being the official, integrated digital portal of the Riau Provincial Government that consolidates public administration services, government profile information, and PPID (public information disclosure) services in one place.

Sources: Selasar Riau official site

Who uses Selasar Riau?

Selasar Riau is used by the general public, business operators, and stakeholders who need information or administrative services from the Riau Provincial Government.

Sources: Selasar Riau official site

Recommendations

AI visibility

Selasar Riau scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Selasar Riau has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (45/100) and its weakest is trust (15/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #75,424 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 37/100 and thin schema.org structured data. In a live check (October 2026), Claude could not identify Selasar Riau from memory, confirming the gaps above.

Visibility - 45/100

Trust - 15/100

Recommendation likelihood - 30/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Selasar Riau: Rfbr (64/100), CNRACL (64/100), Right to Counsel NYC Coalition (64/100), Ringsted Kommune (64/100).

A step up - brands to learn from: ZIA (71/100), ZEW - Leibniz-Zentrum für Europäische Wirtschaftsforschung (71/100).

Category leader: ABC News (96/100).

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