Care that comes first
Extra Care Group (superapoteka.rs) scores 55 out of 100 on Brand Analyzer, placing it in the Early Stage tier among Healthcare brands, E-commerce brands, in the 3rd percentile of 14214 Healthcare brands.
Extra Care Group, operating the website superapoteka.rs, is a customer support platform focused on health and wellness. It aims to simplify access to care-related services by combining customer-centric support with pharmacy and health-sector offerings. The company positions itself as a trusted provider of customer support solutions within the health and wellness space, targeting consumers seeking reliable support and care-related services, particularly in health and pharmacy.
| Brand Name | Extra Care Group |
|---|---|
| Domain | superapoteka.rs |
| Industry | Healthcare, E-commerce |
| Main Competitors | Apoteka Online (74/100), BENU Apoteka (75/100), Lilly Drogerie (74/100), Apoteka Soul, DM Drogerie Markt Serbia (78/100) |
Moz Domain Authority 1/100 vs category average 41 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "customer support platform" (Meta description too short (3 words). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is SR-only, limiting citation in English-language AI answers.
Detected tech stack: PHP, Apache.
Social footprint: verified profiles on Instagram; no detected presence on X (Twitter), LinkedIn, Facebook, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Extra Care Group?", Claude could not identify the brand as of October 2026. I don't genuinely recognize Extra Care Group or its site superapoteka.rs, likely because it's a smaller regional pharmacy or healthcare retail business in Serbia (the .rs domain suggests this) that doesn't have significant presence in my training data.
When asked "Best brands similar to Extra Care Group?", Claude would not surface Extra Care Group as of October 2026. I can't confidently recommend a company I don't have verified knowledge about, since I'd risk giving inaccurate information.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Extra Care Group's main competitors in Healthcare: Apoteka Online (74/100), BENU Apoteka (75/100), Lilly Drogerie (74/100), DM Drogerie Markt Serbia (78/100).
Sources: Brand Analyzer scan
Extra Care Group has low AI-search visibility, scoring 9/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 10, recommendation 24). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Extra Care Group official site
Extra Care Group scores 24/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Extra Care Group official site
Extra Care Group can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Extra Care Group official site
Extra Care Group scores 9/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Extra Care Group has a weak AI-visibility profile at 9/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (24/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 1/100. In a live check (October 2026), Claude could not identify Extra Care Group from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Extra Care Group: Sun Life Việt Nam (55/100), STARTS (スターツグループ) (55/100), Surgery Unified (55/100), TabSafe (55/100).
A step up - brands to learn from: Word of Mouth Technology (56/100), Werskincare (56/100).
Category leader: Booksy (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.