Answers you can count on
SurveyUSA (surveyusa.com) scores 83 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Marketing & Advertising brands, Media & Entertainment brands, Technology brands, in the 83rd percentile of 8753 Marketing & Advertising brands.
SurveyUSA is a polling firm in the United States that provides public opinion polling and market research. The company describes itself as a leader in mobile questionnaire research and has been rated 'A' by analyst Nate Silver, ranking among the top 1.9% of polling firms nationwide. Its clients include businesses, media organizations, government agencies, and researchers seeking reliable public opinion data and market research insights.
| Brand Name | SurveyUSA |
|---|---|
| Domain | surveyusa.com |
| Industry | Marketing & Advertising, Media & Entertainment |
| Main Competitors | Ipsos (93/100), YouGov (90/100), Morning Consult (85/100), Rasmussen Reports (75/100), Public Policy Polling (78/100), Gallup (94/100), Qualtrics (90/100), Harris Poll (83/100) |
Moz Domain Authority 61/100 vs category average 38 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #361,853 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
SurveyUSA has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Answers you can count on. Powerful insights revealed through best-in-class public opinion polling and market research." (Meta description: 16 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Next.js, Vercel.
Social footprint: verified profiles on X (Twitter), Facebook, LinkedIn, Instagram, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is SurveyUSA?", Claude could identify the brand as of October 2026. SurveyUSA is a public opinion polling and market research firm known for conducting political polls, election surveys, and media research for TV stations, news organizations, and other clients across the US. Best known for Conducting election and political opinion polls using automated telephone polling methodology.
When asked "Best brands similar to SurveyUSA?", Claude would recommend SurveyUSA as of October 2026. It's a well established and widely cited polling firm, especially in political and media research circles, so it's a natural mention alongside other major polling organizations.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
SurveyUSA's main competitors in Marketing & Advertising: Ipsos (93/100), YouGov (90/100), Morning Consult (85/100), Rasmussen Reports (75/100), Public Policy Polling (78/100).
Sources: Brand Analyzer scan
SurveyUSA has moderate AI-search visibility, scoring 51/100 on Brand Analyzer's AI visibility composite (visibility 66, trust 27, recommendation 54). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: SurveyUSA official site
SurveyUSA scores 54/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Marketing & Advertising options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: SurveyUSA official site
SurveyUSA can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: SurveyUSA official site
SurveyUSA is a polling firm based in the United States that conducts public opinion polling and market research. It is described as a leading research company, particularly noted for its work in mobile questionnaire research, and has received positive ratings from political analysts for the accuracy of its polling.
Sources: SurveyUSA official site
SurveyUSA conducts public opinion polling and market research, delivering data and insights to clients such as businesses, media organizations, government agencies, and researchers. The firm specializes in mobile questionnaire methodology to collect and analyze survey data.
Sources: SurveyUSA official site
SurveyUSA's services are used by businesses, media organizations, government agencies, and researchers who require reliable public opinion data and market research insights.
Sources: SurveyUSA official site
SurveyUSA scores 51/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
SurveyUSA has a limited AI-visibility profile at 51/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (66/100) and its weakest is trust (27/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #361,853 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify SurveyUSA from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to SurveyUSA: SurveySparrow (83/100), Supademo (83/100), SwagUp (83/100), Symphony Talent (83/100).
A step up - brands to learn from: WayUp (91/100), Vtiger (91/100).
Category leader: Accenture (97/100).
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