Wissenschaft für Wildtiere und Natur
SWILD (swild.ch) scores 66 out of 100 on Brand Analyzer, placing it in the Developing tier among Non-profit brands, Education brands, Other brands, in the 13th percentile of 25818 Non-profit brands.
SWILD is an independent Swiss research and consulting organization focused on science-based nature, animal, and species conservation. It combines scientific expertise in urban ecology and wildlife research with practical communication to promote coexistence between humans and animals. SWILD works with municipalities, authorities, nature conservation organizations, and the general public interested in wildlife protection and biodiversity.
| Brand Name | SWILD |
|---|---|
| Domain | swild.ch |
| Industry | Non-profit, Education |
| Main Competitors | Vogelwarte Sempach (71/100), BirdLife Schweiz (71/100), Pro Natura (70/100), WSL (Swiss Federal Institute for Forest, Snow and Landscape Research) (74/100), Hintermann & Weber AG (65/100) |
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "SWILD setzt sich für wissenschaftsbasierten Natur-, Tier- und Artenschutz ein, um bedrohte Arten zu erhalten und die Biodiversität zu fördern." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions ClaudeBot - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Apache, Drupal.
Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is SWILD?", Claude could not identify the brand as of November 2026. I don't genuinely recognize SWILD (swild.ch) as a specific organization, likely because it's a small or niche Swiss non-profit without wide coverage in my training data.
When asked "Best brands similar to SWILD?", Claude would not surface SWILD as of November 2026. I can't vouch for or recommend an organization I don't have verified knowledge about.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
SWILD's main competitors in Non-profit: Vogelwarte Sempach (71/100), BirdLife Schweiz (71/100), Pro Natura (70/100), WSL (Swiss Federal Institute for Forest, Snow and Landscape Research) (74/100), Hintermann & Weber AG (65/100).
Sources: Brand Analyzer scan
SWILD has low AI-search visibility, scoring 17/100 on Brand Analyzer's AI visibility composite (visibility 15, trust 4, recommendation 38). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: SWILD official site
SWILD scores 38/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: SWILD official site
SWILD is an independent Swiss research and consulting community dedicated to science-based nature, animal, and species conservation. It specializes in urban ecology and wildlife research, translating scientific findings into practical conservation measures.
Sources: SWILD official site
SWILD conducts science-based research and consulting in the fields of urban ecology and wildlife research. It works to preserve endangered species and promote biodiversity, and translates scientific insights into concrete nature and species conservation measures for municipalities, authorities, and conservation organizations.
Sources: SWILD official site
SWILD can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: SWILD official site
SWILD offers research and consulting services in urban ecology and wildlife research, including scientific studies, practical guidance on nature and species conservation, and communication services aimed at promoting coexistence between humans and wildlife for municipalities, authorities, and conservation organizations.
Sources: SWILD official site
SWILD's services are used by municipalities, government authorities, nature conservation organizations, and members of the general public who are interested in nature, animal, and species conservation, as well as respectful management of wildlife.
Sources: SWILD official site
SWILD is known for its role as an independent Swiss expert body in urban ecology and wildlife research, bridging scientific expertise with practical communication to foster respectful coexistence between humans and wildlife.
Sources: SWILD official site
SWILD scores 17/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
SWILD has a weak AI-visibility profile at 17/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (38/100) and its weakest is trust (4/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check (November 2026), Claude could not identify SWILD from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to SWILD: Southwest Center for Law & Policy (66/100), Divine Word Missionaries (66/100), swisspeace (66/100), Center for Systemic Peace (CSP) (66/100).
A step up - brands to learn from: Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100), Zoryan Institute (71/100).
Category leader: Change.org (97/100).
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