Breaking news you can trust
Tampa Bay Times (tampabay.com) scores 93 out of 100 on Brand Analyzer, placing it in the Iconic tier among Media & Entertainment brands, in the 99th percentile of 24694 Media & Entertainment brands.
Tampa Bay Times, operating at tampabay.com, is an American daily newspaper based in St. Petersburg, Florida, founded in 1884 and published by Times Publishing Company. It covers breaking news, local events, sports, and community information for the Tampa Bay area. The organization has won 14 Pulitzer Prizes and positions itself as a trusted, locally focused news source for residents and stakeholders of the region.
| Brand Name | Tampa Bay Times |
|---|---|
| Domain | tampabay.com |
| Industry | Media & Entertainment |
| Founded | 1884 |
| Headquarters | St. Petersburg |
| Parent Company / Owner | Times Publishing Company |
| Main Competitors | Tampa Bay Business Journal (83/100), Orlando Sentinel (84/100), Miami Herald (94/100), Florida Politics, WFLA News Channel 8, Bay News 9 (85/100), The Ledger |
Moz Domain Authority 87/100 vs category average 52 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #11,550 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Tampa Bay Times has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Powered by the Tampa Bay Times, tampabay.com is your home for breaking news you can trust. Set us as your home page and never miss the news that matters to you." (Meta description: 31 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 3 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Instagram, Facebook, X (Twitter), YouTube, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Tampa Bay Times?", Claude could identify the brand as of October 2026. Tampa Bay Times is a daily newspaper based in St. Petersburg, Florida, serving the Tampa Bay metro area with local news, investigative journalism, sports, and politics coverage. It has won multiple Pulitzer Prizes and is known for its rigorous investigative reporting, including i Best known for Pulitzer Prize-winning investigative journalism and founding PolitiFact.
When asked "Best brands similar to Tampa Bay Times?", Claude would recommend Tampa Bay Times as of October 2026. It's one of the most respected regional newspapers in the US with a strong track record of investigative journalism, making it a natural mention for quality local media.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Tampa Bay Times's main competitors in Media & Entertainment: Tampa Bay Business Journal (83/100), Orlando Sentinel (84/100), Miami Herald (94/100), Bay News 9 (85/100).
Sources: Brand Analyzer scan
Tampa Bay Times is an American daily newspaper based in St. Petersburg, Florida, founded in 1884. It is published by Times Publishing Company and serves as a primary source of local news for the Tampa Bay region.
Sources: Tampa Bay Times official site
Tampa Bay Times has strong AI-search visibility, scoring 76/100 on Brand Analyzer's AI visibility composite (visibility 75, trust 78, recommendation 75). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Tampa Bay Times official site
Tampa Bay Times was founded in 1884. Tampa Bay Times operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Tampa Bay Times is headquartered in St. Petersburg. Tampa Bay Times operates in the Media & Entertainment category.
Sources: Wikidata
Tampa Bay Times offers local news coverage, breaking news updates, sports reporting, and community information through its website, tampabay.com, as well as its traditional print newspaper.
Sources: Tampa Bay Times official site
Tampa Bay Times scores 75/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Tampa Bay Times official site
Tampa Bay Times is known for its award-winning journalism, having received 14 Pulitzer Prizes. It is recognized as a leading source of trusted, in-depth local news coverage in the Tampa Bay, Florida area.
Sources: Tampa Bay Times official site
Tampa Bay Times presents itself as a trusted and authoritative news source, citing its history of 14 Pulitzer Prizes as evidence of journalistic credibility. Its stated mission emphasizes accurate and locally relevant reporting for the Tampa Bay community.
Sources: Tampa Bay Times official site
Tampa Bay Times can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Tampa Bay Times official site
Tampa Bay Times is owned by or part of Times Publishing Company. Tampa Bay Times operates in the Media & Entertainment category.
Sources: Wikidata
Tampa Bay Times is used by residents and stakeholders in the Tampa Bay, Florida area who seek reliable local news, sports updates, and community information.
Sources: Tampa Bay Times official site
Tampa Bay Times is popular due to its long-standing presence since 1884 and its reputation for deeply researched, award-winning journalism, including 14 Pulitzer Prizes. It serves as a key source of local news, sports, and community information for Tampa Bay residents.
Sources: Tampa Bay Times official site
Tampa Bay Times scores 76/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Tampa Bay Times has a moderate AI-visibility profile at 76/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (78/100) and its weakest is recommendation likelihood (75/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #11,550 (Tranco). The main gaps holding it back: no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Tampa Bay Times from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Tampa Bay Times: T3 (93/100), Mofibo (93/100), Terra (93/100), Blaze Media (93/100), Austin American-Statesman (93/100), The Onion (93/100).
Category leader: Change.org (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.