Inventing new ways to communicate
Tellart (tellart.com) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, Technology brands, Marketing & Advertising brands, in the 56th percentile of 13343 Media & Entertainment brands.
Tellart is a narrative-driven experience design studio headquartered in Amsterdam that creates immersive, technology-driven experiences for museums, expos, corporations, and cultural institutions. The studio combines deep research, storytelling, and hands-on prototyping to transform emerging technology into spatial, interactive, and multisensory experiences. Tellart positions itself as a strategic partner guiding projects from concept to launch, aiming to drive lasting cultural and social impact through design craft and technology.
| Brand Name | Tellart |
|---|---|
| Domain | tellart.com |
| Industry | Media & Entertainment, Technology |
| Headquarters | Amsterdam |
| Main Competitors | Local Projects, Moment Factory (86/100), Second Story (83/100), Ralph Appelbaum Associates, Jam3 (79/100) |
Moz Domain Authority 44/100 vs category average 54 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Tellart is a narrative-driven experience design studio creating immersive experiences through craft and emerging technology, grounded in deep research to drive lasting cultural and…" (Meta description: 26 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: PHP, WordPress, Ghost.
Social footprint: verified profiles on Instagram, LinkedIn, YouTube, X (Twitter), Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Tellart?", Claude could identify the brand as of September 2026. Tellart is a design and invention studio best known for creating experiential, interactive, and emerging-tech installations, blending physical and digital media for museums, brands, and public spaces. Best known for Designing large-scale interactive and experiential installations, such as tangible interfaces and exhibits for museums and global brands.
When asked "Best brands similar to Tellart?", Claude would recommend Tellart as of September 2026. It's a respected name in experience design and interactive media, often cited alongside firms like Local Projects for experiential storytelling work.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Tellart's main competitors in Media & Entertainment: Moment Factory (86/100), Second Story (83/100), Jam3 (79/100).
Sources: Brand Analyzer scan
Tellart is a narrative-driven experience design studio based in Amsterdam that creates immersive experiences through design craft and emerging technology. It focuses on research-driven storytelling to produce spatial, interactive, and multisensory experiences intended to drive cultural and social impact.
Sources: Tellart official site
Tellart has limited AI-search visibility, scoring 30/100 on Brand Analyzer's AI visibility composite (visibility 13, trust 40, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Tellart official site
Tellart is headquartered in Amsterdam. Tellart operates in the Media & Entertainment category.
Sources: Wikidata
Tellart designs and produces immersive, narrative-driven experiences by combining deep research, storytelling, and hands-on prototyping. It transforms emerging technology into spatial, interactive, and multisensory installations, guiding projects from initial concept through to final launch for organizations such as museums, expos, corporations, and cultural institutions.
Sources: Tellart official site
Tellart offers experience design services that include narrative-driven, immersive installations combining spatial, interactive, and multisensory elements. Its offerings span deep research, storytelling development, and hands-on prototyping, guiding projects from concept through launch. Services are tailored to museums, expos, corporations, and cultural institutions seeking technology-driven storytelling experiences.
Sources: Tellart official site
Tellart scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Tellart official site
Tellart can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Tellart official site
Tellart's clients include organizations, brands, and institutions seeking innovative, technology-driven storytelling solutions-specifically museums, expos, corporations, and cultural institutions that want to engage audiences through immersive experiences.
Sources: Tellart official site
Tellart is known for blending storytelling with emerging technology to create immersive experiences for museums, expos, and cultural institutions. Its work emphasizes deep research and craftsmanship in transforming technical concepts into engaging, multisensory installations that aim to have lasting cultural and social impact.
Sources: Tellart official site
Tellart scores 30/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Tellart has a weak AI-visibility profile at 30/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (13/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 44/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Tellart from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Tellart: Teknoblog (79/100), TechNews 科技新報 (79/100), Tenba (79/100), The Assembly (79/100).
A step up - brands to learn from: Zoom (81/100), Zeno Group (81/100).
Category leader: Complex (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.