無料で簡単なネットショップ作成サービス
BASE (ベイス) (thebase.in) earns a Brand Analyzer score of 78 out of 100, placing it in the Brand-Ready tier among E-commerce brands, SaaS brands. Among 4284 E-commerce brands analyzed, BASE (ベイス) ranks in the 64th percentile (category average 74, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 80/100, Digital Presence 94/100, Visual Identity 92/100, Messaging Clarity 75/100, Trust Foundation 82/100, AI Discoverability 65/100, Brand Authority 60/100.
BASE (ベイス) is a Japanese e-commerce SaaS platform that allows individuals and businesses to create and launch online stores for free, without initial or monthly fees. Stores can be set up in as little as 30 seconds using more than 80 design templates and a range of built-in features. The service targets people who previously lacked the time, money, or technical skills to start an e-commerce business, positioning itself as an accessible, low-barrier alternative to traditional website-building or e-commerce solutions for both individual sellers and corporate entities.
| Brand Name | BASE (ベイス) |
|---|---|
| Domain | thebase.in |
| Industry | E-commerce, SaaS |
| Headquarters | Greenville |
| Main Competitors | Shopify (95/100), STORES (78/100), Wix (96/100), MakeShop (73/100), Square Online (93/100), Coloria |
Moz Domain Authority 84/100 vs category average 39 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #17,846 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "ネットショップの作成・開設が無料でかんたんに。個人・法人問わず、どなたでもすぐに開業できます。今までECサイトを作りたくても時間・お金・技術さまざまな理由で始められなかった、そんな全ての方の悩みを解消するサービスです。" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is JA-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx.
Social footprint: verified profiles on Instagram, YouTube, X (Twitter); no detected presence on Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
BASE (ベイス) scores 46/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
BASE (ベイス) has a limited AI-visibility profile at 46/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (76/100) and its weakest is visibility (31/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #17,846 (Tranco) and a Moz Domain Authority of 84/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify BASE (ベイス) from memory (August 2026) - a sign these signals are paying off.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is BASE (ベイス)?", Claude could identify the brand as of August 2026. BASE is a Japanese e-commerce platform that lets individuals and small businesses easily create their own online stores without coding knowledge, similar to Shopify but tailored to the Japanese market. It's listed on the Tokyo Stock Exchange and is one of the most popular no-code Best known for Making it easy for anyone in Japan to open a free online store.
When asked "Best brands similar to BASE (ベイス)?", Claude would recommend BASE (ベイス) as of August 2026. It's a leading and widely used e-commerce platform in Japan, so it would naturally come up alongside Shopify or STORES when discussing similar services.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
BASE (ベイス)'s main competitors include Shopify (95/100), STORES (78/100), Wix (96/100), MakeShop (73/100), Square Online (93/100). These companies compete in the E-commerce space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
BASE (ベイス) and Wix are competitors in E-commerce. Brand Analyzer scores BASE (ベイス) at 78/100 and Wix at 96/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Popular alternatives to BASE (ベイス) include Shopify (95/100), STORES (78/100), Wix (96/100), MakeShop (73/100), Square Online (93/100). Each is an established option in the E-commerce space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
BASE (ベイス) has limited AI-search visibility, scoring 46/100 on Brand Analyzer's AI visibility composite (visibility 31, trust 44, recommendation 76). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: BASE (ベイス) official site
BASE (ベイス) is headquartered in Greenville. BASE (ベイス) operates in the E-commerce category.
Sources: Wikidata
BASE (ベイス) scores 76/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: BASE (ベイス) official site
BASE offers a free online store-building platform that includes over 80 design templates, e-commerce functionality for listing and selling products, and tools for managing an online shop-all without initial setup fees or monthly subscription costs. It is designed to let both individuals and businesses launch a fully functional e-commerce site quickly.
Sources: BASE (ベイス) official site
BASE (ベイス) is a Japanese e-commerce SaaS platform that enables anyone-individuals or businesses-to create and operate an online store. It removes common barriers like cost, time, and technical skill by offering free store creation with no setup or monthly fees, positioning itself as an accessible entry point into online retail.
Sources: BASE (ベイス) official site
BASE provides the infrastructure for users to build, launch, and manage online shops. It offers store creation tools, more than 80 design templates, and a range of built-in e-commerce features so users can sell products online without needing technical expertise, coding skills, or upfront investment.
Sources: BASE (ベイス) official site
BASE (ベイス) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: BASE (ベイス) official site
BASE is known for making it possible to open an online store for free, with no initial or monthly costs, and for allowing store setup in as little as 30 seconds. It is recognized as a low-barrier e-commerce solution aimed at people who previously couldn't start selling online due to cost, time, or technical constraints.
Sources: BASE (ベイス) official site
BASE is popular because it removes the traditional cost, time, and technical barriers to starting an online store. With no initial or monthly fees, quick setup (as fast as 30 seconds), and more than 80 customizable design templates, it appeals to individuals and small businesses that want an easy, low-risk way to begin selling online.
Sources: BASE (ベイス) official site
BASE is used by individuals and business owners in Japan who want to start selling products online but were previously unable to due to lack of time, money, or technical skill. Its user base spans both personal sellers and corporate entities looking for a simple, low-cost way to establish an e-commerce presence.
Sources: BASE (ベイス) official site
Ranked closest to BASE (ベイス): STORES (78/100), Star Fine Foods (78/100), Third Wave Coffee Roasters (78/100), ThriveCart (78/100).
A step up - brands to learn from: Yogamatters (81/100), Yiftee (81/100).
Category leader: IONOS (97/100).