The Fillmore Brand Score: 75/100 - Brand-Ready tier

San Francisco's Legendary Concert Venue

The Fillmore (thefillmore.com) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, Travel & Hospitality brands, in the 41st percentile of 21457 Media & Entertainment brands.

AI Snapshot

The Fillmore is a historic live music venue located in San Francisco, California. It hosts top touring artists across a range of musical genres, offering an intimate concert experience with a legacy tied to legendary musicians. The venue's official website provides event information, including show calendars, tickets, and seating charts, primarily serving music fans and concertgoers in the San Francisco Bay Area.

Key facts about The Fillmore
Brand NameThe Fillmore
Domainthefillmore.com
IndustryMedia & Entertainment, Travel & Hospitality
HeadquartersSan Francisco, California
Main CompetitorsThe Warfield, The Greek Theatre Berkeley, Bill Graham Civic Auditorium (47/100), The Masonic, Great American Music Hall, Chase Center (74/100), House of Blues (86/100)

Evidence

Moz Domain Authority 57/100 vs category average 52 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #1,133,674 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

The Fillmore appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "The Fillmore information and upcoming 2026 events. Find details on the official The Fillmore website including tickets, seating chart, and show calendar." (Meta description: 22 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 26 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Next.js, Vercel.

Social footprint: verified profiles on Instagram, X (Twitter), LinkedIn, YouTube; no detected presence on Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know The Fillmore?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is The Fillmore?", Claude could identify the brand as of October 2026. The Fillmore is a legendary concert venue in San Francisco, known for its psychedelic rock history in the 1960s hosting acts like Jimi Hendrix, Grateful Dead, and Jefferson Airplane under promoter Bill Graham, and it continues today as a live music venue now operated by Live Nati Best known for Historic San Francisco rock music venue tied to the 1960s psychedelic music scene and Bill Graham's concert promotion.

When asked "Best brands similar to The Fillmore?", Claude would recommend The Fillmore as of October 2026. It's one of the most iconic and historically significant live music venues in the US, so it would naturally come up alongside other legendary concert halls.

People Also Ask About The Fillmore

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are The Fillmore's main competitors?

The Fillmore's main competitors in Media & Entertainment: Bill Graham Civic Auditorium (47/100), Chase Center (74/100), House of Blues (86/100).

Sources: Brand Analyzer scan

What is The Fillmore?

The Fillmore is a historic live music venue located in San Francisco, California, known for hosting top touring artists across various musical genres.

Sources: The Fillmore official site

What products or services does The Fillmore offer?

The Fillmore offers live concert experiences featuring touring artists, along with ticket sales, show calendars, and seating chart information through its official website.

Sources: The Fillmore official site

What does The Fillmore do?

The Fillmore hosts live concerts and musical performances by touring artists, providing ticketing, show schedules, and seating information to concertgoers through its official website.

Sources: The Fillmore official site

Does ChatGPT recommend The Fillmore?

The Fillmore scores 65/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: The Fillmore official site

How can The Fillmore improve its AI discoverability?

The Fillmore can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: The Fillmore official site

What is The Fillmore known for?

The Fillmore is known for its historic legacy as a San Francisco music venue that has hosted legendary musicians, and for offering an intimate concert experience.

Sources: The Fillmore official site

Who uses The Fillmore?

The Fillmore is used by music fans and concertgoers in the San Francisco Bay Area who are seeking live performances from a diverse range of touring artists.

Sources: The Fillmore official site

Recommendations

AI visibility

The Fillmore scores 49/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

The Fillmore has a limited AI-visibility profile at 49/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (65/100) and its weakest is visibility (35/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,133,674 (Tranco) and a Moz Domain Authority of 57/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify The Fillmore from memory (October 2026) - a sign these signals are paying off.

Visibility - 35/100

Trust - 55/100

Recommendation likelihood - 65/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to The Fillmore: The Erotic Review (75/100), The Chemical Brothers (75/100), The Gear Bunker (75/100), The Georgia Review (75/100).

A step up - brands to learn from: Zoom (81/100), Zeno Group (81/100).

Category leader: Change.org (97/100).

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