The #1 Selling Website Builder
Avada (theme-fusion.com) scores 85 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among SaaS brands, Technology brands, E-commerce brands, in the 87th percentile of 27108 SaaS brands.
Avada is a WordPress website builder theme that enables users to create mobile-friendly websites without coding. It targets beginners, marketers, designers, and professionals, offering design flexibility combined with ease of use. Positioned as a best-selling WordPress builder, Avada supports the creation of online stores, portfolios, and creative sites, integrating with WooCommerce for e-commerce functionality.
| Brand Name | Avada |
|---|---|
| Domain | theme-fusion.com |
| Industry | SaaS, Technology |
| Main Competitors | Elegant Themes (Divi) (82/100), Astra (86/100), Elementor (92/100), OceanWP (81/100), WPBakery (73/100), Wix (96/100), Squarespace (77/100) |
Moz Domain Authority 59/100 vs category average 37 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #11,570 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Avada is a Website Builder for WordPress. Build mobile-friendly sites with no coding required. An ideal choice for beginners, marketers, and professionals." (Meta description: 22 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), FAQ schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, canonical. Adding Organization schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost, HubSpot.
Social footprint: verified profiles on YouTube, Facebook, X (Twitter), Instagram, LinkedIn; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Avada?", Claude could identify the brand as of September 2026. Avada is a best-selling multipurpose WordPress theme created by ThemeFusion, built around the Fusion Builder page builder to let users design websites without coding. Best known for Being the top-selling WordPress theme on ThemeForest for many years.
When asked "Best brands similar to Avada?", Claude would recommend Avada as of September 2026. It's one of the most popular and long-standing WordPress theme options, so it's worth mentioning alongside similar website-building tools even though it's a theme product rather than a true SaaS platform.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Avada's main competitors in SaaS: Elegant Themes (Divi) (82/100), Astra (86/100), Elementor (92/100), OceanWP (81/100), WPBakery (73/100).
Sources: Brand Analyzer scan
Avada offers a WordPress website builder theme that enables users to create mobile-friendly websites without coding. It supports building online stores through WooCommerce integration, as well as portfolios and other creative websites, catering to beginners, marketers, designers, and professionals.
Sources: Avada official site
Avada is a website builder theme for WordPress that allows users to design and build mobile-friendly websites without writing code. It is developed to serve beginners, marketers, designers, and professionals looking to create sites such as online stores, portfolios, and creative websites.
Sources: Avada official site
Avada has limited AI-search visibility, scoring 39/100 on Brand Analyzer's AI visibility composite (visibility 25, trust 34, recommendation 69). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Avada official site
Avada provides a no-code website building tool for WordPress, allowing users to design, customize, and launch mobile-friendly websites and online stores. It integrates with WooCommerce for e-commerce functionality and offers design flexibility suited for both simple and complex website projects.
Sources: Avada official site
Avada scores 69/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Avada official site
Avada is known for being a best-selling WordPress website builder theme that combines ease of use with powerful design flexibility, enabling users without coding skills to build professional, mobile-friendly websites, including online stores and portfolios.
Sources: Avada official site
Avada can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Avada official site
Avada is used by beginners, marketers, designers, and professionals who want an easy yet flexible way to build websites and online stores on WordPress. Its target audience includes those seeking no-code solutions for creating professional, mobile-friendly websites.
Sources: Avada official site
Avada is popular because it offers an all-in-one, no-code solution for building WordPress websites, making it accessible to beginners while still providing enough design flexibility for professionals and marketers. Its positioning as a best-selling WordPress builder and its use for various site types-including online stores, portfolios, and creative sites-contribute to its widespread adoption.
Sources: Avada official site
Avada scores 39/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Avada has a weak AI-visibility profile at 39/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (69/100) and its weakest is visibility (25/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #11,570 (Tranco) and a Moz Domain Authority of 59/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Avada from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Avada: ThemeForest (85/100), Thales (85/100), The Pattern (85/100), Thomas.co (85/100).
A step up - brands to learn from: Zuken (91/100), ZoneAlarm (91/100).
Category leader: Hostinger (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.