Tour.ne Brand Score: 71/100 - Brand-Ready tier

日本最大級の旅行比較サイト

Tour.ne (tour.ne.jp) scores 71 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Travel & Hospitality brands, E-commerce brands, in the 29th percentile of 15174 Travel & Hospitality brands.

AI Snapshot

Tour.ne (tour.ne.jp) is a Japanese travel comparison website described as one of the largest in Japan. It aggregates and compares travel products across 16 categories, including hotels, flights, and tours, covering both domestic and international travel. The platform compares offerings from more than 1,500 travel sites worldwide to help users find the lowest prices. It targets individual travelers planning domestic or international trips who are seeking the best deals on travel products.

Key facts about Tour.ne
Brand NameTour.ne
Domaintour.ne.jp
IndustryTravel & Hospitality, E-commerce
Main CompetitorsTrivago (94/100), Skyscanner (80/100), Kayak (93/100), Expedia (58/100), Booking.com (90/100), Rakuten Travel, Jalan (87/100), Tabikobo (71/100), Travelko (73/100)

Evidence

Moz Domain Authority 51/100 vs category average 44 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #61,886 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

Tour.ne appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "日本最大級の旅行比較サイト。ホテル・航空券・ツアーなど国内・海外合わせて16の旅行商品ジャンルを網羅。国内外1500以上の旅行サイトから最安値がみつかります。" (Meta description too short (1 words). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:image, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is JA-only, limiting citation in English-language AI answers.

Detected tech stack: Apache.

Social footprint: verified profiles on Facebook, Instagram, YouTube, GitHub; no detected presence on X (Twitter), LinkedIn - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Tour.ne?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Tour.ne?", Claude could not identify the brand as of October 2026. I don't genuinely recognize this specific company, possibly because tour.ne.jp is a small or regional Japanese travel site with limited presence in the information I was trained on.

When asked "Best brands similar to Tour.ne?", Claude would not surface Tour.ne as of October 2026. I can't recommend a company I don't have verified knowledge of, so I'd avoid mentioning it to prevent giving inaccurate information.

People Also Ask About Tour.ne

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Tour.ne's main competitors?

Tour.ne's main competitors in Travel & Hospitality: Trivago (94/100), Skyscanner (80/100), Kayak (93/100), Expedia (58/100), Booking.com (90/100).

Sources: Brand Analyzer scan

What products or services does Tour.ne offer?

Tour.ne offers price comparison services across 16 travel product categories, including hotels, airline tickets, and tour packages, for both domestic and international travel, drawing from over 1,500 travel websites.

Sources: Tour.ne official site

Does ChatGPT recommend Tour.ne?

Tour.ne scores 66/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Travel & Hospitality options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Tour.ne official site

What is Tour.ne?

Tour.ne is a Japanese travel comparison website, described as one of the largest of its kind in Japan. It allows users to compare travel products-such as hotels, flights, and tours-across 16 categories for both domestic and international travel.

Sources: Tour.ne official site

What does Tour.ne do?

Tour.ne compares travel offerings from more than 1,500 domestic and international travel websites, allowing users to find the lowest prices for hotels, flights, tours, and other travel products across 16 categories.

Sources: Tour.ne official site

How can Tour.ne improve its AI discoverability?

Tour.ne can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Tour.ne official site

Who uses Tour.ne?

Tour.ne is used by individual travelers planning domestic or international trips who are looking for the lowest prices on hotels, flights, tours, and other travel products.

Sources: Tour.ne official site

What is Tour.ne known for?

Tour.ne is known for being one of Japan's largest travel comparison platforms, aggregating pricing data from over 1,500 travel sites across 16 travel product categories to help users find the lowest prices.

Sources: Tour.ne official site

Recommendations

AI visibility

Tour.ne scores 45/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Tour.ne has a limited AI-visibility profile at 45/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (66/100) and its weakest is trust (29/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #61,886 (Tranco) and a Moz Domain Authority of 51/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check (October 2026), Claude could not identify Tour.ne from memory, confirming the gaps above.

Visibility - 45/100

Trust - 29/100

Recommendation likelihood - 66/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Tour.ne: Tourism New Brunswick (71/100), Toro Verde (71/100), Transperth (71/100), Transport Victoria (71/100).

A step up - brands to learn from: Zolo (81/100), Zaui (81/100).

Category leader: Cvent (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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