Together against racism and nationalism
UNITED for Intercultural Action (unitedagainstracism.org) scores 80 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, Government brands, Other brands, in the 73rd percentile of 15369 Non-profit brands.
UNITED for Intercultural Action is a European network founded in 1992 and headquartered in Amsterdam, dedicated to opposing nationalism, racism, and fascism while supporting migrants, refugees, and minorities. It coordinates a network of over 560 supporter organisations across Europe, ranging from grassroots groups to national and international NGOs. The network organises campaigns, conferences, advocacy work, and publications aimed at promoting intercultural solidarity and combating discrimination throughout Europe.
| Brand Name | UNITED for Intercultural Action |
|---|---|
| Domain | unitedagainstracism.org |
| Industry | Non-profit, Government |
| Founded | 1992 |
| Headquarters | Amsterdam |
| Main Competitors | European Network Against Racism (79/100), PICUM (83/100), European Council on Refugees and Exiles (74/100), Amnesty International (93/100), SOS Racisme |
Moz Domain Authority 49/100 vs category average 49 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
UNITED for Intercultural Action has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "UNITED for Intercultural Action is the European network against nationalism, racism, fascism and in support of migrants, refugees and minorities. Together with over 560 supporter o…" (No meta description. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on Instagram, X (Twitter), Facebook, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is UNITED for Intercultural Action?", Claude could identify the brand as of October 2026. UNITED for Intercultural Action is a European network of anti-racist and migrant support NGOs based in Amsterdam, coordinating campaigns against racism, fascism, and discrimination across Europe. Best known for Compiling and publishing the 'List of Deaths', a widely-cited documentation of migrants and refugees who died trying to reach or survive in Europe.
When asked "Best brands similar to UNITED for Intercultural Action?", Claude would recommend UNITED for Intercultural Action as of October 2026. It's a long-standing and respected pan-European network in the anti-racism and migrant rights space, so it would come up naturally alongside groups like PICUM or ENAR.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
UNITED for Intercultural Action's main competitors in Non-profit: European Network Against Racism (79/100), PICUM (83/100), European Council on Refugees and Exiles (74/100), Amnesty International (93/100).
Sources: Brand Analyzer scan
UNITED for Intercultural Action is a European network against nationalism, racism, and fascism, and in support of migrants, refugees, and minorities. Founded in 1992 and based in Amsterdam, it connects over 560 supporter organisations across Europe, including grassroots associations and national and international NGOs.
UNITED for Intercultural Action has moderate AI-search visibility, scoring 55/100 on Brand Analyzer's AI visibility composite (visibility 65, trust 30, recommendation 65). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
UNITED for Intercultural Action was founded in 1992. UNITED for Intercultural Action operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
UNITED for Intercultural Action is headquartered in Amsterdam. UNITED for Intercultural Action operates in the Non-profit category.
Sources: Wikidata
UNITED offers coordination of advocacy campaigns, organisation of conferences, participation in European projects, and production of publications related to combating racism, nationalism, and fascism, and supporting migrants, refugees, and minorities.
UNITED for Intercultural Action scores 65/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
UNITED for Intercultural Action can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
UNITED's network is used by local, national, and international NGOs, activist groups, and other organisations across Europe that work to support migrants, refugees, and minorities and to combat racism and nationalism.
UNITED for Intercultural Action scores 55/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
UNITED for Intercultural Action has a limited AI-visibility profile at 55/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (65/100) and its weakest is trust (30/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a Moz Domain Authority of 49/100. The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify UNITED for Intercultural Action from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to UNITED for Intercultural Action: UNICEF Australia (80/100), UNEP Finance Initiative (UNEP FI) (80/100), United Learning (80/100), United Solo (80/100).
A step up - brands to learn from: Zero Project (81/100), Youth Villages (81/100).
Category leader: Change.org (97/100).
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