Uppsala SSS Brand Score: 72/100 - Brand-Ready tier

Spela schack i Uppsala

Uppsala SSS (usss.se) scores 72 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Sports & Fitness brands, Education brands, Non-profit brands, in the 33rd percentile of 11196 Sports & Fitness brands.

AI Snapshot

Uppsala SSS is an U.S. federal law enforcement agency. It was founded in 1865. It is headquartered in Washington, D.C.. It is part of United States Department of Homeland Security. Att erbjuda schackträning för barn, ungdomar och vuxna på alla nivåer i Uppsala.

Key facts about Uppsala SSS
Brand NameUppsala SSS
Domainusss.se
IndustrySports & Fitness, Education
Founded1865
HeadquartersWashington, D.C.
Parent Company / OwnerUnited States Department of Homeland Security
Main CompetitorsSchacksällskapet Manhem (68/100), Västerås Schacksällskap (52/100)

Evidence

Moz Domain Authority 24/100 vs category average 42 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Börja spela schack i Uppsala. Träning för barn, ungdomar och vuxna. Prova första gången utan föranmälan hos Uppsala SSS." (Meta description: 19 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Organization schema, og:title, og:description, og:image, og:type, Twitter cards. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is SV-only, limiting citation in English-language AI answers.

Detected tech stack: Apache.

Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Uppsala SSS?

Live results from asking a general-purpose AI assistant about the brand, checked November 2026.

When asked "What is Uppsala SSS?", Claude could not identify the brand as of November 2026. I don't have specific, verified details about Uppsala SSS beyond guessing it's likely a Swedish swim club (SSS possibly standing for "Simsällskap"), so I can't confidently describe its programs or history, likely because it's a smaller regional sports club with limited internatio

When asked "Best brands similar to Uppsala SSS?", Claude would not surface Uppsala SSS as of November 2026. Without reliable, specific knowledge of its offerings or reputation, I wouldn't bring it up as a recommended brand in this space.

People Also Ask About Uppsala SSS

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Uppsala SSS's main competitors?

Uppsala SSS's main competitors in Sports & Fitness: Schacksällskapet Manhem (68/100), Västerås Schacksällskap (52/100).

Sources: Brand Analyzer scan

When was Uppsala SSS founded?

Uppsala SSS was founded in 1865. Uppsala SSS operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is Uppsala SSS headquartered?

Uppsala SSS is headquartered in Washington, D.C.. Uppsala SSS operates in the Sports & Fitness category.

Sources: Wikidata

Does ChatGPT recommend Uppsala SSS?

Uppsala SSS scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Uppsala SSS official site

How can Uppsala SSS improve its AI discoverability?

Uppsala SSS can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Uppsala SSS official site

Who owns Uppsala SSS?

Uppsala SSS is owned by or part of United States Department of Homeland Security. Uppsala SSS operates in the Sports & Fitness category.

Sources: Wikidata

Recommendations

AI visibility

Uppsala SSS scores 30/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Uppsala SSS has a weak AI-visibility profile at 30/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (42/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 24/100 and no llms.txt to steer AI to its best pages. In a live check (November 2026), Claude could not identify Uppsala SSS from memory, confirming the gaps above.

Visibility - 17/100

Trust - 39/100

Recommendation likelihood - 42/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Uppsala SSS: US Squash (72/100), USHPA (United States Hang Gliding and Paragliding Association) (72/100), Utah Avalanche Center (72/100), UTV Action Magazine (72/100).

A step up - brands to learn from: Zhou Nutrition (81/100), Zebco (81/100).

Category leader: Complex (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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