Voyagez à prix E.Leclerc
Leclerc Voyages (voyages.leclerc) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Travel & Hospitality brands, E-commerce brands, in the 54th percentile of 18331 Travel & Hospitality brands.
Leclerc Voyages is an online travel agency operated under the French retail group E.Leclerc. It offers more than 30,000 travel deals, including all-inclusive stays, tours, campsites and club holidays, with recurring Flash Sales and discounted offers. The brand targets budget-conscious individuals and families seeking affordable vacation options throughout the year, leveraging E.Leclerc's purchasing power to maintain low prices across its travel catalog.
| Brand Name | Leclerc Voyages |
|---|---|
| Domain | voyages.leclerc |
| Industry | Travel & Hospitality, E-commerce |
| Parent Company / Owner | E.Leclerc |
| Main Competitors | Booking.com (90/100), Expedia (58/100), TUI France (85/100), Lastminute.com (86/100), Promovacances (80/100), Carrefour Voyages, Voyages-sncf (SNCF Connect) (69/100), Club Med (84/100) |
Moz Domain Authority 43/100 vs category average 44 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #72,244 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Leclerc Voyages appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Réservez votre voyage en promo avec Leclerc Voyages. Vente Flash & Offres Chocs pour des vacances pas cher : hôtels et séjours tout compris, circuits, camping, parcs d" (Meta description: 28 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: Next.js, Cloudflare, Angular.
Social footprint: verified profiles on Instagram, Facebook, LinkedIn, X (Twitter), YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Leclerc Voyages?", Claude could identify the brand as of October 2026. Leclerc Voyages is the travel agency branch of the French retail group E.Leclerc, offering package holidays, flights, hotel bookings and other travel services, often leveraging the group's retail network and competitive pricing model. Best known for Affordable package holidays linked to the E.Leclerc retail brand in France.
When asked "Best brands similar to Leclerc Voyages?", Claude would recommend Leclerc Voyages as of October 2026. It's a recognizable, budget-friendly option within France's travel market due to its ties to the well-known E.Leclerc retail group, making it a reasonable mention for French travel agency recommendations.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Leclerc Voyages's main competitors in Travel & Hospitality: Booking.com (90/100), Expedia (58/100), TUI France (85/100), Lastminute.com (86/100), Promovacances (80/100).
Sources: Brand Analyzer scan
Leclerc Voyages offers all-inclusive stays, guided tours (circuits), campsite vacations, club holidays, and theme park trips, along with recurring Flash Sales and discounted 'Offres Chocs' promotions, totaling more than 30,000 travel offers.
Sources: Leclerc Voyages official site
Leclerc Voyages has limited AI-search visibility, scoring 38/100 on Brand Analyzer's AI visibility composite (visibility 45, trust 19, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Leclerc Voyages official site
Leclerc Voyages scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Travel & Hospitality options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Leclerc Voyages official site
Leclerc Voyages is an online travel agency affiliated with the French retail group E.Leclerc, offering discounted vacation packages such as all-inclusive stays, tours, campsites, and club holidays to budget-conscious travelers.
Sources: Leclerc Voyages official site
Leclerc Voyages sells travel packages online, including hotel stays, all-inclusive resorts, guided tours, camping holidays, and theme park trips, often at discounted prices through recurring Flash Sales and special promotional offers.
Sources: Leclerc Voyages official site
Leclerc Voyages can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Leclerc Voyages official site
Leclerc Voyages is known for its large catalog of over 30,000 travel offers and its recurring 'Ventes Flash' (Flash Sales) and 'Offres Chocs' (Shock Offers), which provide discounted pricing on vacations for budget-conscious consumers.
Sources: Leclerc Voyages official site
Leclerc Voyages is primarily used by families and individuals with limited travel budgets who are looking for affordable vacation packages, including all-inclusive stays, guided tours, and camping holidays.
Sources: Leclerc Voyages official site
Leclerc Voyages scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Leclerc Voyages has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is trust (19/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #72,244 (Tranco) and a Moz Domain Authority of 43/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Leclerc Voyages from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Leclerc Voyages: Voss Resort (75/100), Voorlinden (75/100), Voyageurs Conservancy (75/100), VOYAGE Yachts (75/100).
A step up - brands to learn from: Zolo (81/100), Zaui (81/100).
Category leader: Cvent (97/100).
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