The world's premier tabletop gaming magazine
Wargames Illustrated (wargamesillustrated.net) scores 77 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, E-commerce brands, in the 60th percentile of 40058 Media & Entertainment brands.
Wargames Illustrated (Wi) is a magazine covering tabletop wargaming, providing historical, sci-fi, and fantasy miniature gaming content since 1987. It offers both print and digital coverage through WiPrint subscriptions and WiPrime membership, which includes exclusive bonuses, discounts, and access to back issues. The publication is aimed at tabletop wargaming hobbyists and enthusiasts worldwide, and is positioned as a long-standing authority in the hobby.
| Brand Name | Wargames Illustrated |
|---|---|
| Domain | wargamesillustrated.net |
| Industry | Media & Entertainment, E-commerce |
| Founded | 1987 |
| Main Competitors | White Dwarf (78/100), Miniature Wargames (76/100), Wargames, Soldiers & Strategy (76/100), Tabletop Gaming Magazine (83/100), Osprey Publishing (81/100) |
Moz Domain Authority 37/100 vs category average 50 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Wargames Illustrated (Wi) have provided historical, sci-fi, and fantasy wargaming coverage since 1987!" (Meta description: 13 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Wargames Illustrated?", Claude could identify the brand as of November 2026. Wargames Illustrated is a long-running print and digital magazine covering tabletop wargaming, featuring battle reports, painting and modeling guides, terrain-building tutorials, and historical and fantasy wargame content. Best known for Being a leading monthly magazine for historical and fantasy tabletop wargaming hobbyists, with high-quality photography of painted miniatures and terrain.
When asked "Best brands similar to Wargames Illustrated?", Claude would recommend Wargames Illustrated as of November 2026. It's one of the most established and respected publications in the wargaming hobby space, so it would naturally come up alongside similar hobby magazines like Wargames Soldiers & Strategy.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Wargames Illustrated's main competitors in Media & Entertainment: White Dwarf (78/100), Miniature Wargames (76/100), Wargames, Soldiers & Strategy (76/100), Tabletop Gaming Magazine (83/100), Osprey Publishing (81/100).
Sources: Brand Analyzer scan
Wargames Illustrated offers a print magazine subscription called WiPrint and a digital membership program called WiPrime, which includes exclusive bonuses, discounts, and access to back issues, all focused on historical, sci-fi, and fantasy tabletop wargaming content.
Sources: Wargames Illustrated official site
Wargames Illustrated (Wi) is a magazine dedicated to tabletop wargaming, covering historical, sci-fi, and fantasy miniature gaming. It has been in publication since 1987 and provides content for hobbyists through both print and digital formats.
Sources: Wargames Illustrated official site
Wargames Illustrated has limited AI-search visibility, scoring 31/100 on Brand Analyzer's AI visibility composite (visibility 13, trust 39, recommendation 54). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Wargames Illustrated official site
Wargames Illustrated produces magazine content covering historical, sci-fi, and fantasy tabletop wargaming. It offers print subscriptions (WiPrint) and a digital membership program (WiPrime) that provides exclusive bonuses, discounts, and access to back issues for hobbyists.
Sources: Wargames Illustrated official site
Wargames Illustrated scores 54/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Wargames Illustrated official site
Wargames Illustrated can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Wargames Illustrated official site
Wargames Illustrated is used by tabletop wargaming hobbyists and enthusiasts interested in historical, sci-fi, and fantasy miniature gaming.
Sources: Wargames Illustrated official site
Wargames Illustrated is known for being a long-running publication in the tabletop wargaming hobby, having provided coverage since 1987 across historical, sci-fi, and fantasy miniature gaming genres.
Sources: Wargames Illustrated official site
Wargames Illustrated scores 31/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Wargames Illustrated has a weak AI-visibility profile at 31/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (54/100) and its weakest is visibility (13/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 37/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Wargames Illustrated from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Wargames Illustrated: Wandering Earl (77/100), wallhaven.cc (77/100), Warner Chappell Music (77/100), Warner Chappell Production Music (77/100).
A step up - brands to learn from: Zoom (81/100), Znews (81/100).
Category leader: Change.org (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.