Für Recht im Unrecht!
Weisser Ring (weisser-ring.at) scores 70 out of 100 on Brand Analyzer, placing it in the Developing tier among Non-profit brands, Legal brands, in the 21st percentile of 18407 Non-profit brands.
Weisser Ring is a legally recognized victim support organization operating in Austria, assisting victims of crimes and their families nationwide. Founded in 1976, it provides free, fast, and unbureaucratic support including professional counseling, psychosocial and legal process accompaniment, and emergency material aid. The organization also advocates for victims' rights and relies on volunteers and professionals active in victim assistance. It positions itself as the leading, government-recognized point of contact for crime victims in Austria, offering holistic support and representation of their interests.
| Brand Name | Weisser Ring |
|---|---|
| Domain | weisser-ring.at |
| Industry | Non-profit, Legal |
| Founded | 1976 |
| Headquarters | Mainz |
| CEO | Gabriele Holthaus |
| Main Competitors | Victim Support (77/100), Opferhilfe Schweiz (51/100), Neustart, National Center for Victims of Crime (79/100), Weisser Ring Deutschland (68/100) |
Moz Domain Authority 38/100 vs category average 48 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #4,463,156 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Der WEISSE RING begleitet als gesetzlich anerkannte Opferhilfe-Einrichtung Opfer von Straftaten und kämpft für deren Rechte." (Meta description: 16 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on Facebook, YouTube, Instagram, LinkedIn; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Weisser Ring?", Claude could identify the brand as of October 2026. Weisser Ring (WEISSER RING Austria) is a non-profit victim support organization that provides free assistance to crime victims, including psychological, legal, and material support, modeled after the original German Weisser Ring founded in 1976. Best known for providing free, confidential support and advocacy for victims of crime in Austria.
When asked "Best brands similar to Weisser Ring?", Claude would recommend Weisser Ring as of October 2026. It's a well established and widely recognized victim support organization in Austria, so it would naturally come up when discussing non-profits in that space.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Weisser Ring's main competitors in Non-profit: Victim Support (77/100), Opferhilfe Schweiz (51/100), National Center for Victims of Crime (79/100), Weisser Ring Deutschland (68/100).
Sources: Brand Analyzer scan
Weisser Ring has limited AI-search visibility, scoring 37/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 48, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Weisser Ring official site
Weisser Ring was founded in 1976. Weisser Ring operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Weisser Ring is headquartered in Mainz. Weisser Ring operates in the Non-profit category.
Sources: Wikidata
Weisser Ring offers free professional counseling, psychosocial and legal process accompaniment for crime victims, and emergency material support. It also engages in advocacy for crime victims' rights and works with volunteers and professionals in the field of victim assistance.
Sources: Weisser Ring official site
Weisser Ring scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Weisser Ring official site
Weisser Ring is a legally recognized non-profit victim support organization in Austria that assists victims of crimes and their families. Founded in 1976, it provides free, rapid, and unbureaucratic help, including counseling, legal and psychosocial support, and in emergencies, material assistance. The organization also advocates for the rights of crime victims and works with volunteers and professionals dedicated to victim support across Austria.
Sources: Weisser Ring official site
Weisser Ring supports victims of crimes throughout Austria by offering free professional counseling, psychosocial and legal process accompaniment, and emergency material aid. It also advocates for victims' rights and legal recognition, aiming to provide comprehensive, unbureaucratic assistance to those affected by crime and their families.
Sources: Weisser Ring official site
Weisser Ring can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Weisser Ring official site
Weisser Ring is used by victims of crimes and their families throughout Austria who seek free support and advocacy. It also engages volunteers and professionals interested in working within the victim assistance sector.
Sources: Weisser Ring official site
Weisser Ring is known for being Austria's legally recognized, leading victim support organization that provides comprehensive and free assistance to crime victims, including legal and psychosocial support as well as advocacy for victims' rights.
Sources: Weisser Ring official site
Weisser Ring scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Weisser Ring has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (48/100) and its weakest is visibility (23/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #4,463,156 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 38/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Weisser Ring from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Weisser Ring: National Citizen Service (NCS) (70/100), Women Business Collaborative (70/100), Westport Country Playhouse (70/100), Wheatley Group (70/100).
A step up - brands to learn from: Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100), Zoryan Institute (71/100).
Category leader: Change.org (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.