The Global Home of Roller Derby
Women's Flat Track Derby Association (WFTDA) (wftda.com) scores 78 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Sports & Fitness brands, Non-profit brands, in the 56th percentile of 6092 Sports & Fitness brands.
The Women's Flat Track Derby Association (WFTDA) is the international governing body for women's flat track roller derby, founded in 2004. It establishes standardized rules, rankings, and events for the sport, and provides resources for leagues, athletes, officials, coaches, and fans worldwide. WFTDA's mission is to promote and foster the sport by supporting the development of athletic ability, sportswomanship, and goodwill among its member leagues, positioning itself as the authoritative body setting global standards for competition and community in flat track roller derby.
| Brand Name | Women's Flat Track Derby Association (WFTDA) |
|---|---|
| Domain | wftda.com |
| Industry | Sports & Fitness, Non-profit |
| Founded | 2004 |
| Main Competitors | Men's Roller Derby Association (MRDA) (71/100), Junior Roller Derby Association (JRDA), Roller Derby Coalition of Leagues, USA Roller Sports |
Moz Domain Authority 59/100 vs category average 44 / leader 93 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Roller derby events, rankings, rules, news, and more! WFTDA is the international governing body for the sport of women" (Meta description: 19 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on Facebook, Instagram, YouTube, GitHub; no detected presence on X (Twitter), LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Women's Flat Track Derby Association (WFTDA)?", Claude could identify the brand as of September 2026. WFTDA is the international governing body for women's flat track roller derby, setting standardized rules of play, rankings, and championship structures for member leagues worldwide. Best known for Establishing the standardized rules and rankings system that unified flat track roller derby globally.
When asked "Best brands similar to Women's Flat Track Derby Association (WFTDA)?", Claude would recommend Women's Flat Track Derby Association (WFTDA) as of September 2026. If someone asked about roller derby organizations, WFTDA is essentially the definitive governing body, so it would be central to that conversation.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
WFTDA offers standardized rules for women's flat track roller derby, league and team rankings, sanctioned events and championships, and informational resources such as news updates and rule documentation for athletes, officials, coaches, and leagues.
Sources: Women's Flat Track Derby Association (WFTDA) official site
WFTDA is the international governing body for the sport of women's flat track roller derby, founded in 2004. It oversees rules, rankings, and events for member leagues across the world, functioning as a non-profit organization dedicated to standardizing and promoting the sport.
Sources: Women's Flat Track Derby Association (WFTDA) official site
Women's Flat Track Derby Association (WFTDA) has limited AI-search visibility, scoring 44/100 on Brand Analyzer's AI visibility composite (visibility 25, trust 58, recommendation 61). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Women's Flat Track Derby Association (WFTDA) official site
Women's Flat Track Derby Association (WFTDA) was founded in 2004. Women's Flat Track Derby Association (WFTDA) operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Women's Flat Track Derby Association (WFTDA) scores 61/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Women's Flat Track Derby Association (WFTDA) official site
Women's Flat Track Derby Association (WFTDA) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Women's Flat Track Derby Association (WFTDA) official site
WFTDA's resources and governance are used by roller derby athletes, member leagues, officials, coaches, and fans around the world who participate in or follow women's flat track roller derby.
Sources: Women's Flat Track Derby Association (WFTDA) official site
WFTDA is known for being the leading international authority on women's flat track roller derby, recognized for creating the standardized rulebook used by leagues worldwide and for organizing rankings and championship events within the sport.
Sources: Women's Flat Track Derby Association (WFTDA) official site
Women's Flat Track Derby Association (WFTDA) scores 44/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Women's Flat Track Derby Association (WFTDA) has a limited AI-visibility profile at 44/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (61/100) and its weakest is visibility (25/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 59/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data. In a live check, Claude could already identify Women's Flat Track Derby Association (WFTDA) from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Women's Flat Track Derby Association (WFTDA): Weldtite (78/100), Watson Adventures (78/100), White Industries (78/100), Wiggle (78/100).
A step up - brands to learn from: Zebco (81/100), Bash (81/100).
Category leader: Complex (97/100).
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