Fabric for the Makers
Windham Fabrics (windhamfabrics.com) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Manufacturing brands, E-commerce brands, Fashion & Apparel brands, in the 70th percentile of 25214 Manufacturing brands.
Windham Fabrics is a fabric company that has supplied premium fabrics to wholesalers and distributors since 1955. It offers a wide range of materials, including cotton, batiks, and fleece, for quilt shops, manufacturers, and individual makers. The company positions itself as a trusted, long-standing supplier in the quilting and creative fabric industry, emphasizing quality and versatility to support a variety of sewing and quilting projects.
| Brand Name | Windham Fabrics |
|---|---|
| Domain | windhamfabrics.com |
| Industry | Manufacturing, E-commerce |
| Founded | 1955 |
| Main Competitors | Moda Fabrics (79/100), Robert Kaufman Fabrics (77/100), Riley Blake Designs (63/100), Benartex, Andover Fabrics (67/100), Free Spirit Fabrics, Timeless Treasures |
Moz Domain Authority 34/100 vs category average 36 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Explore our wide range of premium fabrics for quilt shops and manufacturers. From soft cotton and colorful batiks to warm and cozy fleece, find the perfect fabric for your next pro…" (Meta description: 31 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, Shopify, Ghost.
Social footprint: verified profiles on Facebook, Instagram, YouTube, LinkedIn; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Windham Fabrics?", Claude could identify the brand as of October 2026. Windham Fabrics is a manufacturer and converter of quilting and apparel cotton fabrics, selling printed and woven cotton textiles primarily to quilt shops and fabric retailers in the US. Best known for Producing licensed and designer quilting cotton fabric collections distributed to independent quilt shops.
When asked "Best brands similar to Windham Fabrics?", Claude would recommend Windham Fabrics as of October 2026. It's a well-established name in the quilting fabric industry, so it would naturally come up alongside brands like Moda and Riley Blake when discussing quilting fabric manufacturers.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Windham Fabrics's main competitors in Manufacturing: Moda Fabrics (79/100), Robert Kaufman Fabrics (77/100), Riley Blake Designs (63/100), Andover Fabrics (67/100).
Sources: Brand Analyzer scan
Windham Fabrics has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 58, recommendation 59). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Windham Fabrics official site
Windham Fabrics offers a range of textile products including soft cotton fabrics, colorful batiks, and warm, cozy fleece. These fabrics are designed for use in quilting and other creative sewing projects, and are sold to quilt shops, fabric distributors, wholesalers, and individual makers.
Sources: Windham Fabrics official site
Windham Fabrics scores 59/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Manufacturing options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Windham Fabrics official site
Windham Fabrics is a fabric company that has been producing and selling premium quality fabrics to wholesalers, distributors, quilt shops, and manufacturers since 1955. It specializes in a range of materials including cotton, batiks, and fleece, catering to both commercial buyers and individual makers in the quilting and textile crafts industry.
Sources: Windham Fabrics official site
Windham Fabrics designs, produces, and distributes a variety of fabrics-such as soft cotton, colorful batiks, and cozy fleece-for use in quilting and other creative sewing projects. It supplies these fabrics to quilt shops, wholesalers, distributors, and manufacturers, as well as to individual makers seeking materials for their own projects.
Sources: Windham Fabrics official site
Windham Fabrics can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Windham Fabrics official site
Windham Fabrics is used by quilt shops, fabric distributors, wholesalers, textile manufacturers, and individual makers who need high-quality fabrics for quilting and other creative sewing projects.
Sources: Windham Fabrics official site
Windham Fabrics is known for being a long-standing supplier of premium quilting and craft fabrics, having operated since 1955. It is recognized for offering a wide range of fabric types, from soft cotton to colorful batiks and cozy fleece, serving both the wholesale/distribution market and individual makers.
Sources: Windham Fabrics official site
Windham Fabrics scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Windham Fabrics has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (59/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 34/100. In a live check, Claude could already identify Windham Fabrics from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Windham Fabrics: Windex (79/100), Wind & Sun (79/100), Wiss, Janney, Elstner Associates, Inc. (79/100), WK Kellogg Co (79/100).
A step up - brands to learn from: Zucchetti (81/100), Zucchetti (81/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.