山形県公式観光・旅行情報サイト
やまがたへの旅 (Yamagata Kanko) (yamagatakanko.com) scores 66 out of 100 on Brand Analyzer, placing it in the Developing tier among Travel & Hospitality brands, Government brands, Media & Entertainment brands, in the 15th percentile of 16543 Travel & Hospitality brands.
やまがたへの旅 (Yamagata Kanko) is a 山形県公式観光サイト。山形には多くの人を魅了するスポットがたくさんあります。特集記事、美食美酒、モデルコース、観光スポット・体験プラン、イベント、旅の予約、アクセスなど、山形県の旅行に役立つおすすめ情報・人気情報がいっぱいです。. 山形県の魅力あふれる観光スポットや旅の情報を発信し、訪れる人々に豊かな旅行体験を提供する。.
| Brand Name | やまがたへの旅 (Yamagata Kanko) |
|---|---|
| Domain | yamagatakanko.com |
| Industry | Travel & Hospitality, Government |
| Main Competitors | JNTO (Japan National Tourism Organization) (75/100), じゃらん (87/100), 楽天トラベル, 宮城県観光連盟, 福島県観光物産交流協会, 秋田県観光連盟 |
Moz Domain Authority 46/100 vs category average 44 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #238,748 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "山形県公式観光サイト。山形には多くの人を魅了するスポットがたくさんあります。特集記事、美食美酒、モデルコース、観光スポット・体験プラン、イベント、旅の予約、アクセスなど、山形県の旅行に役立つおすすめ情報・人気情報がいっぱいです。" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is JA-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx.
Social footprint: verified profiles on X (Twitter), Instagram, YouTube; no detected presence on Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is やまがたへの旅 (Yamagata Kanko)?", Claude could identify the brand as of October 2026. Yamagata Kanko (yamagatakanko.com) is the official tourism website for Yamagata Prefecture in Japan, run by the prefectural tourism association to promote travel to the region. Best known for Being the official tourist information portal for Yamagata Prefecture, covering attractions like hot springs, Mount Zao, and local festivals.
When asked "Best brands similar to やまがたへの旅 (Yamagata Kanko)?", Claude would recommend やまがたへの旅 (Yamagata Kanko) as of October 2026. It's a solid, authoritative resource for anyone researching travel to Yamagata, so I'd mention it alongside other prefectural tourism sites in Japan.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
やまがたへの旅 (Yamagata Kanko)'s main competitors in Travel & Hospitality: JNTO (Japan National Tourism Organization) (75/100), じゃらん (87/100).
Sources: Brand Analyzer scan
特集記事、美食美酒の紹介、モデルコースの提案、観光スポットや体験プランの情報、イベント情報、旅の予約サービス、アクセス情報などを提供しています。
やまがたへの旅（Yamagata Kanko）は、山形県が運営する公式観光サイトです。山形県への旅行を検討する国内外の旅行者に向けて、観光情報を提供する観光ポータルとして位置づけられています。
やまがたへの旅 (Yamagata Kanko) has low AI-search visibility, scoring 20/100 on Brand Analyzer's AI visibility composite (visibility 5, trust 29, recommendation 37). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
このサイトは、山形県の特集記事、美食美酒情報、モデルコース、観光スポットや体験プラン、イベント情報を掲載し、旅行の予約やアクセス情報も提供することで、旅行計画から実際の旅行までを総合的にサポートします。
やまがたへの旅 (Yamagata Kanko) scores 37/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Travel & Hospitality options. Recommendation depends on crawlability, structured data, and category authority.
山形県が運営する公式観光サイトであるため、信頼できる情報源として位置づけられています。民間の口コミサイトとは異なり、県が直接発信する公的情報であることが特徴です。
やまがたへの旅 (Yamagata Kanko) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
山形県への旅行を計画している国内外の観光客、特にグルメや自然、文化体験に関心を持つ旅行者が主な利用者です。
山形県の公式観光情報を一元的に発信している点で知られています。グルメや美酒、観光スポット、モデルコースなど、旅行者が山形を楽しむための実用的な情報をまとめて提供しています。
やまがたへの旅 (Yamagata Kanko) scores 20/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
やまがたへの旅 (Yamagata Kanko) has a weak AI-visibility profile at 20/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (37/100) and its weakest is visibility (5/100). It benefits from a global traffic rank of #238,748 (Tranco), a Moz Domain Authority of 46/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data. In a live check, Claude could already identify やまがたへの旅 (Yamagata Kanko) from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to やまがたへの旅 (Yamagata Kanko): Yale Club of New York City (66/100), World Travel Protection (66/100), Yelloh! Village (66/100), Yulu (66/100).
A step up - brands to learn from: KwaZulu-Natal Tourism & Film (71/100), ZooParc de Trégomeur (71/100).
Category leader: Cvent (97/100).
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