Yours Clothing Brand Score: 63/100 - Developing tier

Fashion Without Limits for Curves

Yours Clothing (yoursclothing.com) scores 63 out of 100 on Brand Analyzer, placing it in the Developing tier among Fashion & Apparel brands, E-commerce brands, in the 7th percentile of 6837 Fashion & Apparel brands.

AI Snapshot

Yours Clothing is a British international women's clothing brand and chain of stores specializing in plus size fashion. The company offers extended size ranges and wide-fit footwear, including options such as wide E fit and extra wide EEE fit boots. It positions itself as a dedicated destination for plus size women, providing stylish, well-fitted clothing and shoes that combine comfort with fashion-forward design, catering to a market segment often underserved by mainstream retailers.

Key facts about Yours Clothing
Brand NameYours Clothing
Domainyoursclothing.com
IndustryFashion & Apparel, E-commerce
HeadquartersUnited Kingdom
Main CompetitorsEvans (86/100), Simply Be (70/100), ASOS Curve (85/100), Torrid (78/100), Lane Bryant (77/100), Eloquii (86/100), City Chic (86/100), Fashion to Figure (67/100)

Evidence

Moz Domain Authority 48/100 vs category average 45 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Black Stretch Knee High Boots In Wide E Fit & Extra Wide EEE Fit Add to Wishlist" (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Cloudflare.

Social footprint: verified profiles on X (Twitter), Instagram, YouTube; no detected presence on LinkedIn, Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Yours Clothing?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Yours Clothing?", Claude could identify the brand as of October 2026. Yours Clothing is a UK-based fashion retailer specializing in plus-size women's clothing, offering everything from casual wear to occasionwear and lingerie in sizes typically ranging from 16 to 36. Best known for Affordable plus-size women's fashion in the UK.

When asked "Best brands similar to Yours Clothing?", Claude would recommend Yours Clothing as of October 2026. It's a well-known and established plus-size clothing retailer, so it would be a relevant suggestion for someone looking for brands in that niche.

People Also Ask About Yours Clothing

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Yours Clothing's main competitors?

Yours Clothing's main competitors in Fashion & Apparel: Evans (86/100), Simply Be (70/100), ASOS Curve (85/100), Torrid (78/100), Lane Bryant (77/100).

Sources: Brand Analyzer scan

Does ChatGPT recommend Yours Clothing?

Yours Clothing scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Fashion & Apparel options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Yours Clothing official site

What is Yours Clothing?

Yours Clothing is a British international women's clothing brand and chain of stores that specializes in plus size fashion. It designs and sells clothing and footwear in extended sizes and wide fits, targeting women who seek stylish, well-fitting plus size apparel.

Sources: Yours Clothing official site

How can Yours Clothing improve its AI discoverability?

Yours Clothing can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Yours Clothing official site

What products or services does Yours Clothing offer?

Yours Clothing offers women's clothing in extended plus sizes and footwear in wide fits, including wide E fit and extra wide EEE fit options, such as the black stretch knee-high boots mentioned on its site. The brand's broader range includes apparel designed specifically for curvier body types.

Sources: Yours Clothing official site

What does Yours Clothing do?

Yours Clothing designs, markets, and sells women's clothing and footwear in extended plus sizes and wide fits, such as wide E fit and extra wide EEE fit boots. It operates as both a retail chain and an e-commerce business, offering trend-driven styles tailored to curvier body types.

Sources: Yours Clothing official site

Who uses Yours Clothing?

Plus size women looking for fashionable, well-fitting clothing and footwear in extended sizes and wide fits use Yours Clothing, as the brand specifically targets this demographic that is often underserved by mainstream fashion retailers.

Sources: Yours Clothing official site

What is Yours Clothing known for?

Yours Clothing is known for specializing in plus size women's fashion, particularly extended clothing sizes and wide-fit footwear options like wide E and extra wide EEE fit boots, which are not commonly offered by mainstream retailers.

Sources: Yours Clothing official site

Recommendations

AI visibility

Yours Clothing scores 28/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Yours Clothing has a weak AI-visibility profile at 28/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (35/100) and its weakest is visibility (23/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 48/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Yours Clothing from memory (October 2026) - a sign these signals are paying off.

Visibility - 23/100

Trust - 29/100

Recommendation likelihood - 35/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Yours Clothing: Yanicosmetic (63/100), WraptorSkinz (63/100), Andamooka Opal (62/100), ARANZO CLO (62/100).

A step up - brands to learn from: Zoologist Perfumes (71/100), ZALORA (71/100).

Category leader: Complex (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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