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ab in den urlaub (ab-in-den-urlaub.de) scores 77 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Travel & Hospitality brands, E-commerce brands, in the 60th percentile of 13992 Travel & Hospitality brands.
ab in den urlaub (ab-in-den-urlaub.de) is a German online travel comparison platform that allows users to search and book package holidays and hotels. It compares over 247,000 hotels and more than 80 tour operators, offering a best-price guarantee and cashback of up to €800 on bookings. The site targets price-conscious travelers in Germany looking for last-minute deals, all-inclusive packages, and package tours, positioning itself within the e-commerce and travel sector as a value-driven booking service.
| Brand Name | ab in den urlaub |
|---|---|
| Domain | ab-in-den-urlaub.de |
| Industry | Travel & Hospitality, E-commerce |
| Main Competitors | Check24 (85/100), HolidayCheck (76/100), weg.de (75/100), Opodo (79/100), Urlaubspiraten (73/100), l'tur (85/100), TUI (90/100) |
Moz Domain Authority 53/100 vs category average 44 / leader 97 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #33,441 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "247.000+ Hotels & 80+ Veranstalter vergleichen. Last Minute, All Inclusive & Pauschalreisen zu Top-Preisen." (Meta description: 14 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 3 JSON-LD block(s), Organization schema, FAQ schema, Breadcrumb/Website schema, canonical.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Next.js, WordPress.
Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram, YouTube; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is ab in den urlaub?", Claude could identify the brand as of October 2026. Ab in den Urlaub is a German online travel portal, part of the DER Touristik group, that lets users search and book package holidays, flights, hotels, and last-minute deals. Best known for being one of Germany's popular online platforms for booking discounted package holidays and last-minute trips.
When asked "Best brands similar to ab in den urlaub?", Claude would recommend ab in den urlaub as of October 2026. It's a well-established and widely used German travel booking site, so it fits naturally when discussing similar online travel agencies in that market.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
ab in den urlaub's main competitors in Travel & Hospitality: Check24 (85/100), HolidayCheck (76/100), weg.de (75/100), Opodo (79/100), Urlaubspiraten (73/100).
Sources: Brand Analyzer scan
ab in den urlaub has limited AI-search visibility, scoring 38/100 on Brand Analyzer's AI visibility composite (visibility 10, trust 59, recommendation 62). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: ab in den urlaub official site
ab in den urlaub offers comparison and booking services for package holidays, last-minute trips, all-inclusive vacations, and hotel stays, sourced from more than 80 tour operators and over 247,000 hotels. It also provides a best-price guarantee and cashback rewards on bookings.
Sources: ab in den urlaub official site
ab in den urlaub scores 62/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Travel & Hospitality options. Recommendation depends on crawlability, structured data, and category authority.
Sources: ab in den urlaub official site
ab in den urlaub is a German online travel comparison and booking platform (ab-in-den-urlaub.de) that lets users compare and book package holidays and hotels from a wide range of tour operators.
Sources: ab in den urlaub official site
The platform aggregates offers from over 247,000 hotels and more than 80 tour operators, allowing users to compare prices for package holidays, last-minute trips, and all-inclusive vacations, then book directly through the site. It also offers a best-price guarantee and cashback incentives of up to €800 on bookings.
Sources: ab in den urlaub official site
ab in den urlaub can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: ab in den urlaub official site
It is known for its large comparison database of hotels and tour operators, its 'nowhere cheaper' best-price guarantee, and its cashback offers of up to €800 for travel bookings.
Sources: ab in den urlaub official site
The platform is used by price-conscious travelers in Germany who are searching for last-minute deals, all-inclusive packages, and other package holidays at competitive prices.
Sources: ab in den urlaub official site
ab in den urlaub scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
ab in den urlaub has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (62/100) and its weakest is visibility (10/100). It benefits from a global traffic rank of #33,441 (Tranco), a Moz Domain Authority of 53/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify ab in den urlaub from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to ab in den urlaub: 60out (77/100), 606 Club (77/100), Albuquerque International Sunport (77/100), Absolute Internship (77/100).
A step up - brands to learn from: Zolo (81/100), Zaui (81/100).
Category leader: Cvent (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.