ACLED Brand Score: 88/100 - Strong Brand tier

Clarity in Crisis

ACLED (acleddata.com) earns a Brand Analyzer score of 88 out of 100, placing it in the Strong Brand tier among Media & Entertainment brands, Government brands, Non-profit brands. Among 3898 Media & Entertainment brands analyzed, ACLED ranks in the 88th percentile (category average 75, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 100/100, Digital Presence 100/100, Visual Identity 93/100, Messaging Clarity 95/100, Trust Foundation 90/100, AI Discoverability 75/100, Brand Authority 70/100.

AI Snapshot

ACLED (Armed Conflict Location & Event Data Project) is an American non-governmental organization founded in 2005 and headquartered in Wisconsin. It functions as an independent, impartial conflict monitor, providing real-time data and analysis on violent conflict and protest activity across all countries and territories. Its data and reports are used by governments, humanitarian organizations, journalists, researchers, policymakers, and businesses to understand and respond to crises worldwide.

Key facts about ACLED
Brand NameACLED
Domainacleddata.com
IndustryMedia & Entertainment, Government
Founded2005
HeadquartersWisconsin
Main CompetitorsUppsala Conflict Data Program, GDELT Project (69/100), International Crisis Group (85/100), Council on Foreign Relations Global Conflict Tracker (94/100), International Institute for Strategic Studies

Evidence

Moz Domain Authority 64/100 vs category average 50 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #49,800 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

ACLED has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.

The homepage meta description reads "ACLED is an independent, impartial conflict monitor providing realtime data and analysis for all violent conflict and protests in all countries and territories across the world." (Meta description: 26 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description, og:image, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Cloudflare.

Social footprint: verified profiles on X (Twitter), LinkedIn, YouTube, Instagram; no detected presence on Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Score breakdown - 7 dimensions

AI visibility

ACLED scores 64/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

ACLED has a moderate AI-visibility profile at 64/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (75/100) and its weakest is trust (37/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #49,800 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify ACLED from memory (August 2026) - a sign these signals are paying off.

Visibility - 75/100

Trust - 37/100

Recommendation likelihood - 75/100

Does AI know ACLED?

Live results from asking a general-purpose AI assistant about the brand, checked August 2026.

When asked "What is ACLED?", Claude could identify the brand as of August 2026. ACLED (Armed Conflict Location & Event Data Project) is a nonprofit organization that collects, analyzes, and maps data on political violence, protests, and conflict events around the world in near real-time. Best known for Being a leading global source of disaggregated conflict and political violence event data used by researchers, journalists, and policymakers.

When asked "Best brands similar to ACLED?", Claude would recommend ACLED as of August 2026. If someone asked about conflict data or crisis monitoring sources, ACLED would be one of the first names I'd mention given its widespread use in journalism, academia, and humanitarian work.

People Also Ask About ACLED

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are ACLED's main competitors?

ACLED's main competitors include Uppsala Conflict Data Program, GDELT Project (69/100), International Crisis Group (85/100), Council on Foreign Relations Global Conflict Tracker (94/100), International Institute for Strategic Studies. These companies compete in the Media & Entertainment space for similar customers, offering comparable products or services.

Sources: Brand Analyzer scan

ACLED vs Council on Foreign Relations Global Conflict Tracker: how do they compare?

ACLED and Council on Foreign Relations Global Conflict Tracker are competitors in Media & Entertainment. Brand Analyzer scores ACLED at 88/100 and Council on Foreign Relations Global Conflict Tracker at 94/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.

Sources: Brand Analyzer scan

What are the best alternatives to ACLED?

Popular alternatives to ACLED include Uppsala Conflict Data Program, GDELT Project (69/100), International Crisis Group (85/100), Council on Foreign Relations Global Conflict Tracker (94/100), International Institute for Strategic Studies. Each is an established option in the Media & Entertainment space; the best fit depends on your specific needs, budget, and required features.

Sources: Brand Analyzer scan

What is ACLED?

ACLED, short for Armed Conflict Location & Event Data Project, is an American non-governmental organization that acts as an independent, impartial conflict monitor. It was founded in 2005 and is headquartered in Wisconsin. ACLED collects and provides real-time data and analysis on violent conflict and protest activity across all countries and territories worldwide.

Sources: ACLED official site

When was ACLED founded?

ACLED was founded in 2005. ACLED operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is ACLED headquartered?

ACLED is headquartered in Wisconsin. ACLED operates in the Media & Entertainment category.

Sources: Wikidata

What does ACLED do?

ACLED collects, analyzes, and disseminates real-time data on violent conflict and protest events across every country and territory globally. It documents details such as location, actors, and type of event, offering granular data and expert analysis intended to help organizations understand and respond to crises.

Sources: ACLED official site

What products or services does ACLED offer?

ACLED offers real-time conflict and protest event data along with expert analysis covering all countries and territories. Its services are used to track and understand violent conflict and unrest globally.

Sources: ACLED official site

Does ChatGPT recommend ACLED?

ACLED scores 75/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: ACLED official site

What is ACLED known for?

ACLED is known for being a leading independent source of real-time, granular conflict and protest event data covering all countries and territories. It is recognized for its impartial, detailed tracking of violence and unrest used widely in crisis analysis.

Sources: ACLED official site

How can ACLED improve its AI discoverability?

ACLED can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: ACLED official site

Who uses ACLED?

ACLED's data and analysis are used by governments, humanitarian organizations, journalists, researchers, policymakers, and businesses seeking reliable information on global conflict, violence, and protest activity.

Sources: ACLED official site

Recommendations

Peer brands

Ranked closest to ACLED: Alphabet (88/100), ABC (88/100), The Old Farmer's Almanac (88/100), AskGamblers (88/100).

A step up - brands to learn from: Yamaha Corporation (91/100), The Washington Post (91/100).

Category leader: Complex (97/100).