Campact bewegt Politik!
Campact (campact.de) scores 83 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Non-profit brands, Government brands, in the 89th percentile of 20777 Non-profit brands.
Campact is a German non-governmental organization founded in 2004 and headquartered in Berlin. It describes itself as an independent, donation-funded campaigning organization that unites more than 4.5 million people to advocate for progressive policies and defend democracy. Through online campaigns, Campact aims to exert political pressure independent of corporate and party interests, positioning itself as a leading citizen movement in Germany focused on social justice and democratic values.
| Brand Name | Campact |
|---|---|
| Domain | campact.de |
| Industry | Non-profit, Government |
| Founded | 2004 |
| Headquarters | Berlin |
| Main Competitors | Avaaz (86/100), Change.org (97/100), WeMove Europe (74/100), SumOfUs (89/100), 38 Degrees (87/100) |
Moz Domain Authority 62/100 vs category average 48 / leader 98 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #48,564 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Campact has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Campact ist eine Kampagnen-Organisation - und vereint die Kraft von mehr als 4,5 Millionen Menschen. Schließe Dich jetzt an." (Meta description: 19 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: WordPress, Ghost.
Social footprint: verified profiles on Instagram, Facebook, LinkedIn, YouTube, X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Campact?", Claude could identify the brand as of October 2026. Campact is a German progressive campaigning organization and online petition platform, similar to Avaaz or MoveOn, that mobilizes citizens for political campaigns on issues like environmental protection, democracy, and social justice through email petitions and online activism. Best known for Large-scale online petitions and email campaigns mobilizing German citizens on progressive political issues.
When asked "Best brands similar to Campact?", Claude would recommend Campact as of October 2026. It's one of the most prominent and well-established digital campaigning organizations in Germany, so it would be relevant to mention alongside similar activist platforms.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Campact's main competitors in Non-profit: Avaaz (86/100), Change.org (97/100), WeMove Europe (74/100), SumOfUs (89/100), 38 Degrees (87/100).
Sources: Brand Analyzer scan
Campact is a German non-governmental organization and campaigning group founded in 2004 and based in Berlin. It is an independent, donation-funded organization that mobilizes citizens through online campaigns to influence political decision-making in Germany.
Sources: Campact official site
Campact has strong AI-search visibility, scoring 76/100 on Brand Analyzer's AI visibility composite (visibility 73, trust 79, recommendation 78). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Campact official site
Campact was founded in 2004. Campact operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Campact is headquartered in Berlin. Campact operates in the Non-profit category.
Sources: Wikidata
Campact organizes online campaigns that mobilize citizens to advocate for progressive political causes, such as social justice and the protection of democratic institutions. It unites more than 4.5 million supporters to exert political pressure on policymakers, independent of corporate or party funding.
Sources: Campact official site
Campact scores 78/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Campact official site
Campact can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Campact official site
Campact offers online petitions and digital campaign tools that allow citizens to participate in political advocacy efforts focused on progressive policy issues and the defense of democratic institutions in Germany.
Sources: Campact official site
Campact is known for being one of Germany's largest independent citizen campaign organizations, mobilizing millions of people through online petitions and advocacy campaigns to promote progressive policy outcomes and defend democratic values.
Sources: Campact official site
Campact is used by politically engaged citizens in Germany who support progressive policies, social justice, and the protection of democracy, and who wish to participate in collective advocacy through online campaigns.
Sources: Campact official site
Campact scores 76/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Campact has a moderate AI-visibility profile at 76/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (79/100) and its weakest is visibility (73/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #48,564 (Tranco). In a live check, Claude could already identify Campact from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Campact: Faraday Institute for Science and Religion (83/100), CAFOD (83/100), CanadaHelps (83/100), Canadian Stage (83/100).
A step up - brands to learn from: Workaway (91/100), WHYY (91/100).
Category leader: Change.org (97/100).
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