Officiële informatie en dienstverlening
Gemeente De Fryske Marren (defryskemarren.nl) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Government brands, in the 53rd percentile of 15453 Government brands.
Gemeente De Fryske Marren is the official website of the Dutch municipality De Fryske Marren, located in the province of Friesland, Netherlands. Established in 2014, it serves as the central online platform providing residents, businesses, and visitors with official municipal information, news updates, and access to government services. The site functions as a digital government portal rather than a commercial entity.
| Brand Name | Gemeente De Fryske Marren |
|---|---|
| Domain | defryskemarren.nl |
| Industry | Government |
| Founded | 2014 |
| Main Competitors | Gemeente Súdwest-Fryslân (72/100), Gemeente Heerenveen (76/100), Gemeente Leeuwarden (79/100), Gemeente Smallingerland (50/100), Gemeente Opsterland (76/100) |
Ranked #1,042,636 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Officiële website van de gemeente De Fryske Marren. Hier vindt u alle informatie, nieuwsberichten en dienstverlening van de gemeente." (Meta description: 19 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is NL-only, limiting citation in English-language AI answers.
Detected tech stack: WordPress, Ghost, React.
Social footprint: verified profiles on X (Twitter), LinkedIn, YouTube, Instagram, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Gemeente De Fryske Marren?", Claude could identify the brand as of October 2026. Gemeente De Fryske Marren is a Dutch municipality in the province of Friesland, formed in 2014 through the merger of Skarsterlân, Gaasterlân-Sleat, Lemsterland and part of Boarnsterhim. It handles local government services like permits, civil registration, and public works for re Best known for Being a Frisian municipality known for its lakes and water recreation areas, with its council seat in Joure.
When asked "Best brands similar to Gemeente De Fryske Marren?", Claude would not surface Gemeente De Fryske Marren as of October 2026. It's a local government body rather than a brand or company someone would compare against other businesses, so it wouldn't come up in that kind of recommendation list.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Gemeente De Fryske Marren's main competitors in Government: Gemeente Súdwest-Fryslân (72/100), Gemeente Heerenveen (76/100), Gemeente Leeuwarden (79/100), Gemeente Smallingerland (50/100), Gemeente Opsterland (76/100).
Sources: Brand Analyzer scan
Gemeente De Fryske Marren has limited AI-search visibility, scoring 30/100 on Brand Analyzer's AI visibility composite (visibility 17, trust 36, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Gemeente De Fryske Marren was founded in 2014. Gemeente De Fryske Marren operates in the Government category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Gemeente De Fryske Marren scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority.
Gemeente De Fryske Marren is the official website of the municipality of De Fryske Marren, a local government body located in the province of Friesland, Netherlands. It serves as the digital gateway for residents, businesses, and visitors to access municipal information and services.
Gemeente De Fryske Marren can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
The website is used by residents, entrepreneurs, and visitors of the De Fryske Marren municipality who need access to official government information, news, and municipal services.
Gemeente De Fryske Marren scores 30/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Gemeente De Fryske Marren has a weak AI-visibility profile at 30/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,042,636 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Gemeente De Fryske Marren from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Gemeente De Fryske Marren: Deep Root Analytics (74/100), dbb beamtenbund und tarifunion (74/100), DNREC (Delaware Department of Natural Resources and Environmental Control) (74/100), Denali Commission (74/100).
A step up - brands to learn from: Genasys (81/100), Zero Project (81/100).
Category leader: ABC News (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.