Detecting, analysing, exposing disinformation
EUvsDisinfo (euvsdisinfo.eu) scores 80 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Government brands, Media & Entertainment brands, Non-profit brands, in the 77th percentile of 9795 Government brands.
EUvsDisinfo is a European anti-disinformation project established in 2015 as the flagship initiative of the European External Action Service's East StratCom Task Force. It identifies, documents, and debunks pro-Kremlin disinformation narratives affecting the EU, its Member States, and countries in the shared neighbourhood. The project combines a systematic database of disinformation cases with analytical reporting across multiple languages, serving as an evidence-based resource for understanding Russian state-sponsored information manipulation.
| Brand Name | EUvsDisinfo |
|---|---|
| Domain | euvsdisinfo.eu |
| Industry | Government, Media & Entertainment |
| Founded | 2015 |
| Parent Company / Owner | European External Action Service |
| Main Competitors | EU DisinfoLab (74/100), NewsGuard (83/100), Bellingcat (82/100), StopFake (78/100), PolitiFact (83/100), European Digital Media Observatory (EDMO), Debunk.org (87/100), Full Fact (86/100) |
Moz Domain Authority 63/100 vs category average 49 / leader 97 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #86,843 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
EUvsDisinfo has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "EUvsDisinfo is the flagship project of the European External Action Service’s East StratCom Task Force.It was established in 2015 to better forecast, address, and respond to the Ru…" (Meta description: 45 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress.
Social footprint: verified profiles on Facebook, X (Twitter), LinkedIn, YouTube, Instagram; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is EUvsDisinfo?", Claude could identify the brand as of October 2026. EUvsDisinfo is a project of the European External Action Service's East StratCom Task Force, launched in 2015 to identify, compile, and expose disinformation originating from pro-Kremlin sources that is spread across the EU and beyond. Best known for Its database of debunked pro-Kremlin disinformation cases and regular disinformation review reports.
When asked "Best brands similar to EUvsDisinfo?", Claude would recommend EUvsDisinfo as of October 2026. It's one of the most prominent EU-backed resources for tracking and countering Russian disinformation, so it's a natural reference point in that space.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
EUvsDisinfo's main competitors in Government: EU DisinfoLab (74/100), NewsGuard (83/100), Bellingcat (82/100), StopFake (78/100), PolitiFact (83/100).
Sources: Brand Analyzer scan
EUvsDisinfo is the flagship project of the European External Action Service's East StratCom Task Force, established in 2015. It is a European anti-disinformation initiative that forecasts, addresses, and responds to the Russian Federation's ongoing disinformation campaigns affecting the EU, its Member States, and countries in the shared neighbourhood.
Sources: EUvsDisinfo official site
EUvsDisinfo has moderate AI-search visibility, scoring 59/100 on Brand Analyzer's AI visibility composite (visibility 67, trust 47, recommendation 58). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: EUvsDisinfo official site
EUvsDisinfo was founded in 2015. EUvsDisinfo operates in the Government category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
EUvsDisinfo identifies, analyzes, and debunks pro-Kremlin disinformation narratives. It maintains a systematic database of disinformation cases and produces analytical reporting across multiple languages and regions, documenting patterns in Russian state-sponsored information manipulation targeting the EU and neighbouring countries.
Sources: EUvsDisinfo official site
EUvsDisinfo offers a public database documenting cases of pro-Kremlin disinformation, along with analytical articles and reports that examine disinformation narratives and trends affecting the EU and shared neighbourhood countries, published across multiple languages.
Sources: EUvsDisinfo official site
EUvsDisinfo scores 58/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: EUvsDisinfo official site
EUvsDisinfo is known for its database of documented pro-Kremlin disinformation cases and its role as the EU's primary public-facing project for tracking and countering Russian state-sponsored disinformation campaigns, operating under the East StratCom Task Force of the European External Action Service.
Sources: EUvsDisinfo official site
EUvsDisinfo can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: EUvsDisinfo official site
EUvsDisinfo is used by journalists, policymakers, researchers, fact-checkers, and citizens across the EU and shared neighbourhood countries who are concerned about disinformation and foreign interference.
Sources: EUvsDisinfo official site
EUvsDisinfo is owned by or part of European External Action Service. EUvsDisinfo operates in the Government category.
Sources: Wikidata
EUvsDisinfo scores 59/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
EUvsDisinfo has a limited AI-visibility profile at 59/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (67/100) and its weakest is trust (47/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #86,843 (Tranco). The main gaps holding it back: thin schema.org structured data. In a live check, Claude could already identify EUvsDisinfo from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to EUvsDisinfo: Eurogas (80/100), Stantec (80/100), Excella (80/100), Exiger (80/100).
A step up - brands to learn from: Genasys (81/100), Zero Project (81/100).
Category leader: ABC News (96/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.