Hjælper flygtninge i hele verden
Dansk Flygtningehjælp (flygtning.dk) scores 66 out of 100 on Brand Analyzer, placing it in the Developing tier among Non-profit brands, in the 13th percentile of 25488 Non-profit brands.
Dansk Flygtningehjælp (Danish Refugee Council) is a private Danish humanitarian organisation founded in 1976 and headquartered in Copenhagen. With more than 60 years of experience, it provides emergency relief and long-term support to refugees and displaced people in crisis- and disaster-affected areas worldwide. Its mission centers on helping refugees and displaced populations, and it relies on donors and volunteers to support its humanitarian work globally.
| Brand Name | Dansk Flygtningehjælp |
|---|---|
| Domain | flygtning.dk |
| Industry | Non-profit |
| Founded | 1976 |
| Headquarters | Copenhagen |
| Main Competitors | Norwegian Refugee Council (82/100), International Rescue Committee (88/100), UNHCR (83/100), Save the Children (83/100), Danish Red Cross (76/100), CARE International (94/100), Oxfam (92/100) |
Moz Domain Authority 40/100 vs category average 47 / leader 98 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #3,235,686 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Familier har mistet alt!" (Meta description too short (4 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DA-only, limiting citation in English-language AI answers.
Detected tech stack: ASP.NET, Cloudflare, Shopify.
Social footprint: verified profiles on Facebook, Instagram, LinkedIn, YouTube; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Dansk Flygtningehjælp?", Claude could identify the brand as of November 2026. Dansk Flygtningehjælp, known internationally as the Danish Refugee Council, is a Danish humanitarian NGO that provides assistance and protection to refugees and internally displaced people both in Denmark and in conflict-affected regions around the world. Best known for Being one of the world's leading humanitarian organizations dedicated to refugee protection, relief, and integration support.
When asked "Best brands similar to Dansk Flygtningehjælp?", Claude would recommend Dansk Flygtningehjælp as of November 2026. It's one of the most prominent and respected refugee-focused NGOs globally, so it would naturally come up alongside organizations like UNHCR or Norwegian Refugee Council.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Dansk Flygtningehjælp's main competitors in Non-profit: Norwegian Refugee Council (82/100), International Rescue Committee (88/100), UNHCR (83/100), Save the Children (83/100), Danish Red Cross (76/100).
Sources: Brand Analyzer scan
Dansk Flygtningehjælp has limited AI-search visibility, scoring 34/100 on Brand Analyzer's AI visibility composite (visibility 25, trust 46, recommendation 35). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Dansk Flygtningehjælp official site
Dansk Flygtningehjælp was founded in 1976. Dansk Flygtningehjælp operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Dansk Flygtningehjælp is headquartered in Copenhagen. Dansk Flygtningehjælp operates in the Non-profit category.
Sources: Wikidata
Dansk Flygtningehjælp scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Dansk Flygtningehjælp official site
Dansk Flygtningehjælp is a private Danish humanitarian organisation founded in 1976 and headquartered in Copenhagen. It is dedicated to helping refugees and displaced people worldwide through emergency relief and long-term support, drawing on more than 60 years of experience in humanitarian work.
Sources: Dansk Flygtningehjælp official site
Dansk Flygtningehjælp can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Dansk Flygtningehjælp official site
Dansk Flygtningehjælp offers emergency nødhjælp (emergency relief) and langsigtet støtte (long-term support) to refugees and displaced people, addressing needs arising from crises and disasters worldwide.
Sources: Dansk Flygtningehjælp official site
Dansk Flygtningehjælp provides emergency relief and long-term support to refugees and displaced people in crisis- and disaster-affected regions around the world. Its work focuses on assisting populations who have lost their homes and livelihoods, delivering aid quickly and effectively in difficult circumstances.
Sources: Dansk Flygtningehjælp official site
The organisation serves refugees, displaced people, and populations affected by disasters around the world. It also engages donors and volunteers who wish to support its humanitarian efforts.
Sources: Dansk Flygtningehjælp official site
Dansk Flygtningehjælp scores 34/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Dansk Flygtningehjælp has a weak AI-visibility profile at 34/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (46/100) and its weakest is visibility (25/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #3,235,686 (Tranco) and a Moz Domain Authority of 40/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Dansk Flygtningehjælp from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Dansk Flygtningehjælp: Flyaway Productions (66/100), Frank Lloyd Wright Trust (66/100), The Carrefour Foundation (66/100), Football Tasmania (66/100).
A step up - brands to learn from: Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100), Zoryan Institute (71/100).
Category leader: Change.org (97/100).
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