Periodismo de investigación independiente
IDL-Reporteros (idl-reporteros.pe) scores 66 out of 100 on Brand Analyzer, placing it in the Developing tier among Media & Entertainment brands, Non-profit brands, Government brands, in the 13th percentile of 23147 Media & Entertainment brands.
IDL-Reporteros is a Peruvian investigative journalism outlet based in Lima, founded in 1983. It focuses on uncovering corruption, political abuse of power, and threats to democracy in Peru. Operating independently, it targets citizens, political and justice-sector readers, and advocates for press freedom, positioning itself as a leading voice in rigorous investigative reporting within the country's media landscape.
| Brand Name | IDL-Reporteros |
|---|---|
| Domain | idl-reporteros.pe |
| Industry | Media & Entertainment, Non-profit |
| Founded | 1983 |
| Headquarters | Lima |
| Main Competitors | Ojo Público (75/100), Convoca (70/100), Hildebrandt en sus Trece, El Comercio, La República, Caretas |
Moz Domain Authority 59/100 vs category average 52 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #1,025,882 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
IDL-Reporteros appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "JTNDYSUyMGhyZWYlM0QlMjIlMkZwdWJsaWNhY2lvbmVzLXJlY2llbnRlcyUyMiUzRSUzQ2gyJTNFJTBBUFVCTElDQUNJT05FUyUyMFJFQ0lFTlRFUyUwQSUzQyUyRmgyJTNFJTBBJTNDc3BhbiUzRVZFUiUyME0lMjZBYWN1dGUlM0JTJTND…" (No meta description. OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is ES-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is IDL-Reporteros?", Claude could identify the brand as of October 2026. IDL-Reporteros is a Peruvian investigative journalism website founded by Gustavo Gorriti, known for in-depth reporting on corruption, organized crime, and political scandals in Peru, including major exposes related to the Lava Jato (Odebrecht) corruption case. Best known for Breaking major corruption investigations in Peru, particularly its role in uncovering the Lava Jato/Odebrecht scandal and its reporting on the 'Cuellos Blancos .
When asked "Best brands similar to IDL-Reporteros?", Claude would recommend IDL-Reporteros as of October 2026. It's one of the most respected independent investigative journalism outlets in Latin America and would naturally come up in discussions of top investigative media in the region.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
IDL-Reporteros's main competitors in Media & Entertainment: Ojo Público (75/100), Convoca (70/100).
Sources: Brand Analyzer scan
IDL-Reporteros has limited AI-search visibility, scoring 36/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 29, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: IDL-Reporteros official site
IDL-Reporteros was founded in 1983. IDL-Reporteros operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
IDL-Reporteros is headquartered in Lima. IDL-Reporteros operates in the Media & Entertainment category.
Sources: Wikidata
IDL-Reporteros scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: IDL-Reporteros official site
IDL-Reporteros is a Peruvian investigative journalism organization based in Lima, founded in 1983. It operates as an independent media outlet dedicated to investigating and reporting on corruption, political power, and governance issues in Peru.
Sources: IDL-Reporteros official site
IDL-Reporteros conducts investigative journalism focused on uncovering corruption, abuse of power, and political misconduct in Peru. It publishes articles, reports, and series that examine issues related to justice, democracy, and government accountability, aiming to inform the public and strengthen democratic institutions.
Sources: IDL-Reporteros official site
IDL-Reporteros can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: IDL-Reporteros official site
IDL-Reporteros is known for its rigorous and independent investigative journalism that exposes corruption and abuse of power in Peru, often covering stories that other media outlets do not address. It is recognized as a reference point for investigative reporting on political and justice-related issues in the country.
Sources: IDL-Reporteros official site
IDL-Reporteros is used by Peruvian citizens interested in politics, justice, and current affairs, as well as readers who follow issues of corruption and governance. Its audience also includes defenders of democracy and press freedom who rely on its investigative reporting for accountability journalism.
Sources: IDL-Reporteros official site
IDL-Reporteros scores 36/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
IDL-Reporteros has a weak AI-visibility profile at 36/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is trust (29/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,025,882 (Tranco) and a Moz Domain Authority of 59/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify IDL-Reporteros from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to IDL-Reporteros: AudioCortex (66/100), Digital Hustlers (66/100), IHRA (International Hot Rod Association) (66/100), Indio (66/100).
A step up - brands to learn from: Ziyouz (71/100), Ziggo GO (71/100).
Category leader: Change.org (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.