Sveriges största oberoende lantbrukstidning
Jordbruksaktuellt (ja.se) scores 65 out of 100 on Brand Analyzer, placing it in the Developing tier among Media & Entertainment brands, Other brands, in the 13th percentile of 36709 Media & Entertainment brands.
Jordbruksaktuellt (ja.se) is a Swedish agricultural trade publication founded in 1962. Described as Sweden's largest independent industry magazine for agriculture, it is distributed biweekly in 16 local editions across the country. The publication covers news relevant to farmers and agribusinesses, aiming to provide independent, up-to-date information on farming and agriculture. In addition to its print editions, Jordbruksaktuellt offers apps and an online store, serving readers throughout Sweden with a combination of local relevance and broad industry expertise.
| Brand Name | Jordbruksaktuellt |
|---|---|
| Domain | ja.se |
| Industry | Media & Entertainment, Other |
| Founded | 1962 |
| Main Competitors | Land Lantbruk (80/100), ATL (Lantbrukets Affärstidning) (82/100), Lantbruk & Skogsland |
Ranked #1,283,547 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Jordbruksaktuellt appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Tidningen Jordbruksaktuellt är Sveriges i särklass största oberoende branschtidning och delas ut varannan vecka i 16 lokala upplagor." (Meta description: 18 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:image, og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is SV-only, limiting citation in English-language AI answers.
Detected tech stack: ASP.NET.
Social footprint: verified profiles on Instagram, X (Twitter), Facebook, YouTube, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Jordbruksaktuellt?", Claude could identify the brand as of November 2026. Jordbruksaktuellt is a Swedish agricultural trade publication that covers news, market trends, and developments relevant to farmers and the agricultural industry in Sweden. Best known for being a leading Swedish news outlet focused on agriculture and farming industry news.
When asked "Best brands similar to Jordbruksaktuellt?", Claude would recommend Jordbruksaktuellt as of November 2026. It's a well known, established trade media brand in Swedish agriculture, so it would be relevant if someone asked about agricultural news sources in Sweden.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Jordbruksaktuellt's main competitors in Media & Entertainment: Land Lantbruk (80/100), ATL (Lantbrukets Affärstidning) (82/100).
Sources: Brand Analyzer scan
Jordbruksaktuellt offers a biweekly print magazine published in 16 local editions, along with digital apps and an online store, all focused on delivering agricultural news and information to its readers.
Sources: Jordbruksaktuellt official site
Jordbruksaktuellt is a Swedish agricultural trade magazine founded in 1962. It is described as Sweden's largest independent industry publication covering farming and agriculture, distributed biweekly in 16 local editions across the country.
Sources: Jordbruksaktuellt official site
Jordbruksaktuellt has limited AI-search visibility, scoring 27/100 on Brand Analyzer's AI visibility composite (visibility 31, trust 4, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Jordbruksaktuellt official site
Jordbruksaktuellt was founded in 1962. Jordbruksaktuellt operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Jordbruksaktuellt delivers independent, up-to-date news about agriculture and farming to readers across Sweden. It publishes a print magazine in 16 local editions every other week and complements this with digital apps and an online store.
Sources: Jordbruksaktuellt official site
Jordbruksaktuellt scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Jordbruksaktuellt official site
Jordbruksaktuellt is known for being Sweden's largest independent agricultural trade magazine, recognized for its extensive network of 16 local editions that provide region-specific farming news alongside national industry coverage.
Sources: Jordbruksaktuellt official site
Jordbruksaktuellt can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Jordbruksaktuellt official site
Jordbruksaktuellt is used by farmers, agricultural entrepreneurs, and others interested in Sweden's farming industry who seek independent, localized, and national news about agriculture.
Sources: Jordbruksaktuellt official site
Jordbruksaktuellt is popular among Swedish farmers and agribusiness professionals because it is the largest independent industry publication in its field, offering local relevance through 16 regional editions combined with broad coverage of national agricultural news.
Sources: Jordbruksaktuellt official site
Jordbruksaktuellt scores 27/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Jordbruksaktuellt has a weak AI-visibility profile at 27/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is trust (4/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,283,547 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Jordbruksaktuellt from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Jordbruksaktuellt: Japan Impact (65/100), The Jane Austen Society UK (65/100), jaxx.de (65/100), Le Journal des Enfants (JDE) (65/100).
A step up - brands to learn from: KwaZulu-Natal Tourism & Film (71/100), Ziyouz (71/100).
Category leader: Change.org (97/100).
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