Rätt finansiering för ditt företag
Krea (krea.se) scores 85 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Finance brands, SaaS brands, in the 91st percentile of 13308 Finance brands.
Krea Technology AB, operating as Krea (krea.se), is a Swedish digital platform that helps small and medium-sized enterprises in Sweden access financing. It offers a free, fast, and transparent process for comparing and securing business loans ranging from 10,000 to 200 million SEK, without affecting the company's credit rating (UC). Krea is compensated by lenders rather than by the businesses seeking financing, positioning itself as a leading digital broker of business financing in the Swedish market.
| Brand Name | Krea |
|---|---|
| Domain | krea.se |
| Industry | Finance, SaaS |
| Headquarters | San Francisco |
| Main Competitors | Froda, Qred, Capcito, Lendo (83/100), Toborrow, Bynk |
Moz Domain Authority 29/100 vs category average 40 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #2,072,837 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Krea appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Krea Technology AB ("Krea") hjälper små och medelstora företag att få enkel tillgång till bästa möjliga finansieringsvillkor." (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), FAQ schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is SV-only, limiting citation in English-language AI answers.
Detected tech stack: Next.js.
Social footprint: verified profiles on Facebook, LinkedIn, Instagram, YouTube, GitHub; no detected presence on X (Twitter) - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Krea?", Claude could identify the brand as of October 2026. Krea is a Swedish fintech platform that helps small and medium-sized businesses compare and apply for business loans and financing from multiple lenders through a single application. Best known for Online marketplace for comparing business loans for Swedish SMEs.
When asked "Best brands similar to Krea?", Claude would recommend Krea as of October 2026. It's a recognized player in the Swedish business lending comparison space, so I'd mention it alongside similar fintech loan brokers.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Krea has limited AI-search visibility, scoring 46/100 on Brand Analyzer's AI visibility composite (visibility 39, trust 36, recommendation 70). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Krea official site
Krea is headquartered in San Francisco. Krea operates in the Finance category.
Sources: Wikidata
Krea scores 70/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Finance options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Krea official site
Krea can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Krea official site
Krea offers a digital comparison and brokerage service for business financing, connecting small and medium-sized companies with lenders offering loans between 10,000 and 200 million SEK. The service is free for borrowing companies, as Krea is compensated by the lenders.
Sources: Krea official site
Krea is a Swedish digital financing platform operated by Krea Technology AB that helps small and medium-sized enterprises compare and secure business financing. It acts as an intermediary between companies seeking loans and lenders, aiming to simplify access to the best possible financing terms.
Sources: Krea official site
Krea helps small and medium-sized companies in Sweden find and compare financing offers from multiple lenders. It provides a free, fast, and transparent process for securing loans ranging from 10,000 to 200 million SEK, without the borrowing company paying for the service, since Krea is compensated by the lenders instead.
Sources: Krea official site
Krea is used by small and medium-sized companies in Sweden that are seeking financing or loans to support growth or manage their business operations.
Sources: Krea official site
Krea scores 46/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Krea has a limited AI-visibility profile at 46/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (70/100) and its weakest is trust (36/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #2,072,837 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 29/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Krea from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Krea: KONTAN (85/100), Koch (85/100), Kubera (85/100), KX (85/100).
A step up - brands to learn from: Yuga Labs (91/100), YNAB (91/100).
Category leader: Stripe (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.