Learn to Make Handmade Soap
Lovin Soap (lovinsoap.com) scores 69 out of 100 on Brand Analyzer, placing it in the Developing tier among Education brands, E-commerce brands, Other brands, in the 21st percentile of 24327 Education brands.
Lovin Soap (lovinsoap.com) is an online education platform focused on handmade soap and skincare product making. It offers step-by-step tutorials, eBooks, video courses, and recipes covering cold process soap, lotions, and advanced design techniques through a membership and eClass system. The platform targets beginners through advanced soapmakers, crafters, and small business owners who want to learn to make or sell handcrafted soap and body products.
| Brand Name | Lovin Soap |
|---|---|
| Domain | lovinsoap.com |
| Industry | Education, E-commerce |
| Main Competitors | Bramble Berry (78/100), Soap Queen (77/100), Elements Bath and Body, Soapmaking Forum, Wholesale Supplies Plus (79/100), Craft Courses, Udemy (84/100) |
Moz Domain Authority 35/100 vs category average 47 / leader 99 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #2,077,825 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Learn how to make your own handmade soap at home with Lovin Soap. Step-by-step tutorials, easy DIY recipes, and tips for beginners to create luxurious, natural soaps." (Meta description: 27 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on Facebook, X (Twitter); no detected presence on Instagram, LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Lovin Soap's main competitors in Education: Bramble Berry (78/100), Soap Queen (77/100), Wholesale Supplies Plus (79/100), Udemy (84/100).
Sources: Brand Analyzer scan
Lovin Soap has low AI-search visibility, scoring 17/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 19, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Lovin Soap official site
Lovin Soap offers an online membership and eClass system that includes eBooks, video tutorials, and recipes for making handmade soap and body products like lotions. Content ranges from beginner-friendly cold process soapmaking instructions to advanced soap design techniques, all delivered through digital educational resources.
Sources: Lovin Soap official site
Lovin Soap scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Lovin Soap official site
Lovin Soap is an online education platform that teaches people how to make handmade soap and other body care products. It operates lovinsoap.com, offering a membership and eClass system with eBooks, video tutorials, and recipes aimed at soapmakers of all skill levels.
Sources: Lovin Soap official site
Lovin Soap provides step-by-step instructional content-including video tutorials, eBooks, and recipes-on how to make handcrafted soap and related body products such as lotions. It operates through a membership and eClass model that gives subscribers access to a library of educational resources covering techniques from basic cold process soap to advanced design methods.
Sources: Lovin Soap official site
Lovin Soap can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Lovin Soap official site
Lovin Soap is used by beginner to advanced soapmakers, crafting hobbyists, and small business owners who make or sell handmade soap and skincare products. Its content is designed to serve both people learning soapmaking for the first time and experienced crafters looking to develop advanced techniques or grow a soap-making business.
Sources: Lovin Soap official site
Lovin Soap is known for its comprehensive membership and eClass system that teaches cold process soapmaking and advanced soap design techniques through structured video tutorials and eBooks. It is positioned as a go-to resource for both beginner and experienced soapmakers seeking affordable, expert-led education.
Sources: Lovin Soap official site
Lovin Soap scores 17/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Lovin Soap has a weak AI-visibility profile at 17/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #2,077,825 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 35/100.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Lovin Soap: Living Room Conversations (69/100), LiterNet (69/100), Loyola Blakefield (69/100), Louisiana School for Math, Science, and the Arts (LSMSA) (69/100).
A step up - brands to learn from: 作业帮 (Zuoyebang) (71/100), Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100).
Category leader: Canva (97/100).
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