Der Wahnsinn von der Wedau
MSV Duisburg (msv-duisburg.de) scores 69 out of 100 on Brand Analyzer, placing it in the Developing tier among Sports & Fitness brands, Media & Entertainment brands, in the 19th percentile of 4331 Sports & Fitness brands.
MSV Duisburg is a German association football club founded in 1902 and headquartered in Duisburg. Known for its passionate 'Zebras' fanbase, the club represents the city of Duisburg through football, offering fans a community-driven experience rooted in tradition. It provides content such as ZebraFM webradio to help supporters follow matches, and appeals to season ticket holders and cup competition followers.
| Brand Name | MSV Duisburg |
|---|---|
| Domain | msv-duisburg.de |
| Industry | Sports & Fitness, Media & Entertainment |
| Founded | 1902 |
| Headquarters | Duisburg |
| Main Competitors | Fortuna Düsseldorf (66/100), Rot-Weiss Essen, FC Schalke 04 (74/100), VfL Bochum (70/100), Borussia Mönchengladbach (77/100) |
Moz Domain Authority 55/100 vs category average 45 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #348,326 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "MSV Duisburg strives to unite fans and represent the city of Duisburg through passionate football." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: Microdata (Schema.org), og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx.
Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is MSV Duisburg?", Claude could identify the brand as of September 2026. MSV Duisburg is a German professional football club based in Duisburg, North Rhine-Westphalia, best known for its men's team that has historically played in the Bundesliga and 2. Bundesliga. Best known for Being a traditional German football club nicknamed 'Die Zebras' (The Zebras) due to their black and white striped kits.
When asked "Best brands similar to MSV Duisburg?", Claude would recommend MSV Duisburg as of September 2026. It's a well-known German football club with a long history, so it would come up naturally in discussions of German football clubs, especially those from the Ruhr region.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
MSV Duisburg's main competitors in Sports & Fitness: Fortuna Düsseldorf (66/100), FC Schalke 04 (74/100), VfL Bochum (70/100), Borussia Mönchengladbach (77/100).
Sources: Brand Analyzer scan
MSV Duisburg is a German association football club founded in 1902 and based in Duisburg. It represents the city of Duisburg in football competitions and is known for its fanbase, referred to as the 'Zebras.'
Sources: MSV Duisburg official site
MSV Duisburg has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 22, trust 33, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: MSV Duisburg official site
MSV Duisburg was founded in 1902. MSV Duisburg operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
MSV Duisburg is headquartered in Duisburg. MSV Duisburg operates in the Sports & Fitness category.
Sources: Wikidata
MSV Duisburg scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority.
Sources: MSV Duisburg official site
MSV Duisburg operates as a professional football club, competing in football matches and cup competitions while engaging its fanbase through community-driven initiatives and media content such as ZebraFM webradio.
Sources: MSV Duisburg official site
MSV Duisburg can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: MSV Duisburg official site
MSV Duisburg offers football matches for fans to attend or follow, season ticket packages, and exclusive fan content such as ZebraFM webradio for following matches.
Sources: MSV Duisburg official site
MSV Duisburg is known for its long history dating back to 1902, its passionate 'Zebras' fanbase, and its role as a representative football club for the city of Duisburg.
Sources: MSV Duisburg official site
MSV Duisburg's football and related content are used by football fans, particularly supporters of the club and residents of the Duisburg community, including season ticket holders and followers of cup competitions.
Sources: MSV Duisburg official site
MSV Duisburg scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
MSV Duisburg has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (22/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #348,326 (Tranco) and a Moz Domain Authority of 55/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify MSV Duisburg from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to MSV Duisburg: Mountain Hardwear (69/100), MotoAmerica (69/100), National Soccer Hall of Fame (69/100), NOHVCC (69/100).
A step up - brands to learn from: Yellow Dog Software (71/100), エクスコムグローバル株式会社 (XCom Global, Inc.) (71/100).
Category leader: Complex (97/100).
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